Originally Posted by SuperAkuma 
I know there won't be any rebates on the body anytime soon, what I meant was the street price in the store like bhphoto. Usually they sell it for a few $$ cheaper then MSRP, like $50 cheaper or so.
I suppose it is up to the retailer but these number are MAP or minimum advertised prices so stores can always change it. Our store will have them for whatever Pentax tells us to sell them for and I also have to pay full price when they become available.