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I get paid for jobs in two ways:
1) Money
2) Photo credit
If one of those two isn't offered then the other one has to be offered in excess.
For example, with my advertising clients I usually don't get photo credits because the photo is going to be part of an ad campaign ... but I charge MUCH more for that type of job than I do for a typical magazine editorial job.
On the other hand, if I agree to provide my services to a non-profit that needs photography, then I insist that I be given VERY prominent photo credits since I'm working for free ... plus the tax write-off.
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