Originally posted by rlatjsrud Then why did they removed even they already tested and scored 101?
Generally, companies do this because it was considered not in their best interests to leave it up.
Then one naturally wonders as to why it wasn't in their best interest. Should the reason be something rather understandable, such as an error in measurement, then one would expect this to be made known..... it's not that embarrassing and tends to show some transparency which can benefit a brand.
Should the reason be something more compromising....say something in conflict with their closer held comercial imperatives/interests ..... then "stealth" is the normal commercial action....(quietly remove and not acknowledge in this case). If it's a bid deal and likely to be discussed a lot..... then one seeks to control the narrative by getting out on front of it with well crafted "messages and key talking points" etc. These key points will be based around some essence of truth, but most likely nothing to do with the real issue.
Why did it get so far as to be posted? is the next logical enquiry...... simple..... happend to me many times in a past life...... the "every day" part of the organisation goes about doing what it does..... in this case measuring and posting it's stuff (with the normal checks etc)...... then a more "Commercially aware" part of the company gets involved when something is brought to its attention at a later stage ..... normally a complaint in some way..... say an unhappy business partner..... or someone that points out a "unintended consequence". This then normally leads to an additional "approval" or "sign off" stage for all jobs there on in....or at least some addition sign off checks/staff training etc.
Whatever the reason, we are not privy to their current and future business/commercial interest's at any meaningful level..... so it's all just conjecture anyway. What has become clear, with regard to their "DXO One camera", is DXO do consider commercial imperatives when presenting their data!