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Pentax News and Rumors Discuss rumored Pentax news (that 'upcoming' Pentax full-frame) in this forum; there is also a section for official news.

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01-11-2008, 05:33 PM   #46
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Originally Posted by benjikan View Post
I don't think it is a Fake...
Getting tempted Ben???????
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01-11-2008, 05:52 PM   #47
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That a900 link looks pretty convincing to me.

One thing puzzles me though is the fact it has a CZ lens rather than a sony. Does sony not have lenses for FF?
Are the CZ lenses for Sony autofocus?


From a marketing perspective I think this will be the death knell for Sony - they are taking a huge risk and must believe that a FF camera will see entry level consumers buying into their system with the dream of owning a FF one day.

Without a solid base of sales in the entry level FF cameras will be a huge drain on a company - just look at sales of canon 5d compared to a xti. The xti pays for everything.
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01-11-2008, 06:11 PM   #48
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Originally Posted by Falcons View Post
That a900 link looks pretty convincing to me.

One thing puzzles me though is the fact it has a CZ lens rather than a sony. Does sony not have lenses for FF?
Are the CZ lenses for Sony autofocus?


From a marketing perspective I think this will be the death knell for Sony - they are taking a huge risk and must believe that a FF camera will see entry level consumers buying into their system with the dream of owning a FF one day.

Without a solid base of sales in the entry level FF cameras will be a huge drain on a company - just look at sales of canon 5d compared to a xti. The xti pays for everything.
"Carl Zeiss" is the equivalent Pentax' DA* lenses (don't take that literally). They're not built by Zeiss; they're built by Sony. And some say they're even designed in-house by Sony.
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01-11-2008, 06:45 PM   #49
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Originally Posted by nosnoop View Post
Actually, it is the case of research following where the money is.
DSLR especially APS-C market is currently growing at a furious pace. The profit margin is still good, and that's where the research money is going.
Precisely. I did not say it wasn't a case of research following the money. I said it wasn't simply about research following what the general public are buying. That is what TaoMaas appeared to be saying. But as you explained, "what the general public buy" and "where the money is" are not the same. No, like you said, the research money is going into where the profit margin is good, and that means dSLRs... which includes both APS-C and full-frame. So again, the logical statement that "research follows the money" is not evidence that APS-C will continue to improve while FF is left to die.
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