New rugged and waterproof adventure camera in the WG series
By wadge22 in Pentax Announcements on May 20, 2022
Ricoh has announced a new rugged and waterproof point and shoot camera, the Ricoh WG-80. This camera is the newest member of the WG series of fully waterproof adventure cameras, sharing many features with the currently still available WG-70, but with some updates in styling and features.
A crowdfunded special version of the K-3 III for the Japanese market
By wadge22 in Pentax Announcements on Apr 6, 2022
Ricoh Imaging is releasing a special Pentax K-3 Mark III Jet Black edition through the crowdfunding platform Ubgoe. The special limited edition model will also come with a matching DA 20-40mm F2.8-4ED Limited DC WR Jet Black. The release will cost 300,000 yen (roughly US$2,600), be limited to 232 camera and lens sets, and will only be available in Japan.
This limited edition release is the first of Ricoh's proposed six different special versions of the K-3 III, announced on November 27, 2021 at an online 'J-Limited' special event. The other proposed K-3 III versions were a model with a modified lighter action shutter release button, a model equipped with monochrome only sensor, a manual focus version, a gunmetal colored camera, and an astrophotography focused model. The Jet Black version was identified as receiving the greatest response from participants at the event, which probably led to this model being selected for the first actual release.
This release follows the announcement by Ricoh Imaging Japan that the Pentax brand would undergo a significant shift in its business strategy for the Japanese market. This shift will include direct-to-consumer marketing through online stores and outlets, an increase in direct contacts with customers (such as the above mentioned online event), and limited production run models offered through a crowdfunding model. This is all part of an announced "workshop-like" approach to manufacturing that will allow the brand to offer products more directly tailored to the preferences of the customer. It will remain to be seen what this plan will mean for the overall brand, both in Japan and worldwide, but the quick follow through on the plan with this Jet Black edition, and the apparent positive consumer reaction so far (the initial monetary target has already been exceeded at the time of this report) are promising.
Ricoh Imaging releases new line of large aperture porro-prism binoculars
By wadge22 in Pentax Announcements on Mar 20, 2022
On March 16, 2022, Ricoh Imaging announced the release of a new series of affordable binoculars: the Pentax Jupiter series. These four binocular models will feature multicoated large-aperture objective lenses, magnifications ranging from 8x-16x, and a design suitable for comfortable viewing of distant subjects such as wildlife, astronomical observation, or indoor events.
These four models, an 8x40, 10x50, 12x50, and 16x50, will be well suited for beginner binocular users with their simple, comfortable, rubber-coated design and easy to access focus ring. Prices will range from US$89.00 for the Jupiter 8x40 to $119.00 for the Jupiter 16x50. They will be available in April of 2022.
Limited quantity kit to become available in April 2022
By PF Staff in Pentax Announcements on Mar 12, 2022
On March 9, 2022 Ricoh announced that a limited edition of the GR IIIx is to be released as a limited quantity kit in April, called the Ricoh GR IIIx Urban Edition Special Limited kit. The camera will feature a blue ring around the lens and the kit will furthermore include a matching strap and a black metallic hot shoe cover. The body will later become available separately without the dedicated strap special hot shoe cover (but still with the blue ring and metallic surface).
This new edition introduced some new features that will become available later for the original GR IIIx through a firmware update:
- Snap Distance Priority mode, a new exposure setting: Once the preferred distance for snapshots and the desired depth of field (DOF) are set in advance, the camera lets the user quickly and easily recall these settings. This setting is programmed to select the aperture, providing the depth of field used in pan-focus photography, making it particularly handy for quick snapshot photography.
- Auto Area AF (Center) focus mode: Instead of covering the entire image field, this mode operates only in nine focus zones around the center of the image field, preventing the camera from focusing on unintended elements, such as a grassy field in the foreground of an image.
- Enable AF mode shutter-release capability: When the shutter-release button is pressed halfway down, the user can lock the AF system only, without locking the AE system.
- Snapshot mode: A distance setting of 11.5 feet (3.5 meters) has been added to the Snapshot mode; and a long press on the monitor during playback allows the user to instantly recall the playback function selection menu.
The list price for the kit in the US will be $1099.95, which is about $100 above the standard GR IIIx. The camera is not yet available for pre-order.
You can find the complete specifications in our camera database.
Below is the complete press release:
New 60 MP member of the Theta family
By PF Staff in Pentax Announcements on Jan 29, 2022
On January 25 Ricoh announced a new member of the Theta family, the Theta X, a 60 MP spherical camera targeted at business applications.
The "X" is the first Theta to feature a touch screen (and a large one at that), which simplifies the operation quite a bit.
Some features have been downgraded compared to the current Theta Z1 flagship, whereas the mega pixel count has been raised to 60 MP, a touch screen has been added (most welcome), and more video modes are now available. Refer our database entry for details.
Ricoh's press release: