Originally posted by Sailor And I thought this was just another "starter" lens; I had no idea the pricing of this lens was pivotal to Pentax's future.
Jer
Well stated Jer
I think it's a clever business move frankly that will prove you wrong anyway OP.
A reasonably cheap prime with excellent IQ, quick AF, a small size and novelty colours should do quite well in my mind, even beyond Japan.
Quicksand, your point is a good one also. An f/4 prime doesn't sound exciting - until you see what it can do. Let's even take it a step further and go to the highly acclaimed, yet SLOW FA ltd series. And what were Pentax possibly thinking with f/1.8 and 1.9? Why not f/1.4 or 1.0?!?
If fastest aperture was the only measure of a lens's performance, the FA ltds would be pretty worthless against a Sigma 30/1.4, A 50/1.2 or FA 50/1.4 and all the 85/1.4s we see around.
I'm not surprised there is a huge moan and cry out to Pentax for yet another SLOW prime, but I'm no longer sensitive to it... Let's see this little plastic fantastic go...