Meyjo, the owner of the store probably just doesn't know that the lens isn't available for the Pentax mount. That was the case when I tried to order one... as far as they could tell there should be no problem getting the Sigma 70-200mm f/2.8 for the Pentax... after all why should there be? It had been available for K-mount before... so they just assumed it would still be possible to order the (non-HSM) version, and went ahead and placed the order with Sigma for me. It was only much, much later that Sigma finally got back to them and told them this was not the case (by which time I'd found out myself. So I doubt he's trying to scam you; either he has one of the older model for K-mount (as Peter says), or he doesn't know you can't get it for that mount any more.
I don't understand the ongoing debate about the price... thought by now it was established that this was just the "Suggested Retail Price", which is usally much higher than actual street or online prices.
Btw Tamron may be the better bet. Especially since they at least announced their intention to make the lens for all mounts (except the Sigma mount... gee I wonder why... could it be that Sigma SLRs aren't all that popular either?
) ... whereas so far Sigma have already said that the new lens will be available for
"Sigma AF, Canon AF and Nikon AF"... but still, I'd prefer not to put all my eggs in one basket. If Sigma can make the better lens then I'd rather have that (and how do we know Tamron won't change their minds?) so I still think it's worth trying to persuade them to make the lens for us.
Also call me cynical but I find it hard to believe Sigma is really having trouble working out how to make a lens that works on Pentax dSLRs. Seems to me more like a question of priorities... they've gone to the effort and expense of re-designing a very highly-regarded lens of which very few criticisms had been made (And why go to all this trouble? Simply for slightly better performance at close distances from the sounds of it)... and yet they may not willing to put time or money into making the lens for mounts that aren't Canon, Nikon or Sigma. This is fair enough; they're a business, and presumably believe that making the lens for us isn't worth the cost or isn't in their interest... which is why we should try to persuade them otherwise.