Flash shots don't not need to look like one.
Neither do they need to be into the eyes (and they are not going to blind the child
Will Flash Damage Babies’ Sensitive Young Eyes? | Sublime Light)
Yes, direct ones into the eyes are uncomfortable for anyone even us, so we avoid that.
Using flash does not need to be formal as well.
The flash is just placed off camera to simulate a directional light where a lamp or window would be.
You increase your chances/opportunities with flash.
This was taken on a moody rainy weekend (last Saturday in fact). There just was not enough light being spilled into the area.
Bad weather meant we were not leaving the house (the train service broke down as well.... ) and with the poor light, I'd not be taking any photos at home if I only relied on natural light.
I placed a small white baby mattress upright on the right and the flash in between baby and mattress. The white of the mattress acted as a large bounce. Less than a minute to 'set up'
No posing either, my son just did what he wanted and I took a series of shots as the opportunity arises.
BTW, congrats on the 50/1.7. It should do very well with window light.