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04-04-2012, 02:15 PM   #136
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Low margins RE: Street price

QuoteOriginally posted by Anvh Quote
Low margins???
retailers still buy the lenses at the same price as last month but the retailers sell it at higher price so margins went up for them.
the retailers will have to sell very low, even though I'm sure the wholesale price is going up with their suggested retail price.

Cheers,
Cameron

04-04-2012, 02:27 PM   #137
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QuoteOriginally posted by Cambo Quote
the retailers will have to sell very low, even though I'm sure the wholesale price is going up with their suggested retail price.

Cheers,
Cameron
What do you mean very low and how are you sure Pentax has raised thier wholesale prices?
04-04-2012, 02:35 PM   #138
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QuoteOriginally posted by kenafein Quote
Sigma or Tamron are my choices for a sports zoom too, and the DA12-24 price wasn't affected. Those are the only needs I think I have right now, so I'm not really affected either. I'll look forward to seeing some shots from that siggy when you get a chance.
Hopefully I can pop off a few over the weekend and post some next week - looking forward to shooting with it...
04-04-2012, 04:43 PM   #139
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Contrary to suggestions in the article here, these price increases do seem to have applied to the UK. I've been thinking of getting some sort of lighter travel kit together (either another two DA Limiteds to go with my DA35, or a 17-70 to go with my Sigma 10-20) and just looked at the prices on SRS today. Some examples:

DA17-70: 369.99 -> 509.00
DA15: 420ish -> 569.00
DA70: 369ish -> 509.00 (ironically, now more expensive than old stock of the silver 'special edition' DA70s)

These are all from SRS, our main Pentax dealer. They may be unrelated to the US price hikes (the DA15 one in particular happened a couple of weeks ago), but the basic motivation seems the same. I love my K20D to death, and would never sell my Pentax kit, but these new lens prices are beyond unreasonable. I'll stick with what I have - Pentax can have none of my money this year.

04-04-2012, 06:39 PM   #140
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QuoteOriginally posted by joe.penn Quote
Would anyone on this thread pay $1,400 +/- a little for a DA*16-50 2.8 (a lens that is not even a FF lens)? The 50~135 isn't even worth that much - it may appear to be worth that much by spec but by all means with the painfully slow and sometimes erratic SDM, these lenses are barely worth half that considering the $400 17~50 Tamron performs just as good if not better in some cases than the *16~50. My thinking is they are somewhat dropping out of the western market and going to focus more on the eastern market where they have a little more market share...
Possibly import it then? You can get the 16-50 from the UK for 608 + postage + any import/sales tax (see Camera Pricebuster ) and of course sorting out any warranty claims might be a problem.

608 x 1.59 exchange rate = $967 - but you'd have to check any 'import extras' I mentioned.

This is really really strange though, I have never known UK prices for anything to be lower than US prices, and I go back to the days of the Pentax ME, when I used to import lenses from the US. This is just weird.

Last edited by Dave L; 04-04-2012 at 06:51 PM.
04-04-2012, 07:23 PM - 1 Like   #141
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Australian Prices.

Here's a link to a local camera store here in OZ. The prices seen here have been this way for at least a year or two:

Digital Camera Lenses - Ted's Cameras

Keep in mind that these prices also contain 10% goods and services tax.

I paid $1500 for my 31 and $1500 for my 50-135 and the store only made $50 on each sale.

The alternative was to import at a grand but pay 10% GST (goods and services tax ) plus 4% import tarrif plus about $100 to ship depeding upon the service. In the end I may have paid 300 more for each than needed but the 50-135 has already been repaired locally under warranty without the expensive need to ship back to the US.

It's not just the price of the lens you pay for but any future repairs under the warranty PLUS shipping. One of my K-5 has had to be repaired too with the focus lever on the back needing to be replaced.

AU$ is only US$ 1.027 right now but was US$1.10 not so long ago. So do some math and convert those prices to US$ and it looks even worse. I think that the US has had it too good for too long really and reality has finally set in.

Last edited by bossa; 04-04-2012 at 07:29 PM.
04-04-2012, 07:42 PM   #142
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Too Good for Too Long

QuoteOriginally posted by bossa Quote
Here's a link to a local camera store here in OZ. The prices seen here have been this way for at least a year or two:

Digital Camera Lenses - Ted's Cameras

Keep in mind that these prices also contain 10% goods and services tax.

I paid $1500 for my 31 and $1500 for my 50-135 and the store only made $50 on each sale.

The alternative was to import at a grand but pay 10% GST (goods and services tax ) plus 4% import tarrif plus about $100 to ship depeding upon the service. In the end I may have paid 300 more for each than needed but the 50-135 has already been repaired locally under warranty without the expensive need to ship back to the US.

It's not just the price of the lens you pay for but any future repairs under the warranty PLUS shipping. One of my K-5 has had to be repaired too with the focus lever on the back needing to be replaced.

AU$ is only US$ 1.027 right now but was US$1.10 not so long ago. So do some math and convert those prices to US$ and it looks even worse. I think that the US has had it too good for too long really and reality has finally set in.
I distinctly recall over several years a constant refrain of loud complaints about P-USA marketing, C.R.I.S. service, telephone support, short warranties on Pentax gear, no presence in retail channel (touchy feely before buy), no lens roadmap, lousy autofocus, flash sync, fps, and the ever-present no FF.

It all costs money.
04-04-2012, 09:14 PM - 2 Likes   #143
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QuoteOriginally posted by monochrome Quote
I distinctly recall over several years a constant refrain of loud complaints about P-USA marketing, C.R.I.S. service, telephone support, short warranties on Pentax gear, no presence in retail channel (touchy feely before buy), no lens roadmap, lousy autofocus, flash sync, fps, and the ever-present no FF.

It all costs money.
Ah, but if they have not raised the wholesale price they are not getting more money and hence have no more for those things. Also, with these staggering price increases I am pretty sure that sales (are there economic theories on this ) will tank thereby lowering income. In neither instance does Pentax have more cash flow to direct into the areas you have identified. It takes capital investment directly to improve the offerings in quality and range before premium prices can be reasonably commanded. Ricoh has started down that path but we have seen no improvement in QC, no genuine response to the SDM fiasco, no improvement in warranty length or quality of support, no improvement in CS from PentaxImaging, etc., etc., etc. So, they have no reasonable expectation that they can command a premium price because, sadly, they are not providing premium goods or services. This is why turning a company around is expensive, it requires capital up front to make the changes necessary to increase profits. That is not what I see happening here.

04-04-2012, 09:29 PM   #144
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Horrendous. I nixed my planned purchase of a DA 40 mm Limited when it increased in price by 50% overnight! Boycott Pentax.
04-04-2012, 09:33 PM   #145
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QuoteOriginally posted by vodoc Quote
Horrendous. I nixed my planned purchase of a DA 40 mm Limited when it increased in price by 50% overnight! Boycott Pentax.
I don't think a boycott is necessary...people just will not be able to afford the prices as they are. Consider it a self-imposed boycott.
04-04-2012, 09:47 PM   #146
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QuoteOriginally posted by bossa Quote
i think that the us has had it too good for too long really and reality has finally set in.
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end thread/
04-04-2012, 10:05 PM   #147
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/open thread

So what is reality bossa?
04-04-2012, 10:15 PM   #148
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QuoteOriginally posted by Docrwm Quote
Ah, but if they have not raised the wholesale price they are not getting more money and hence have no more for those things. Also, with these staggering price increases I am pretty sure that sales (are there economic theories on this ) will tank thereby lowering income. In neither instance does Pentax have more cash flow to direct into the areas you have identified. It takes capital investment directly to improve the offerings in quality and range before premium prices can be reasonably commanded. Ricoh has started down that path but we have seen no improvement in QC, no genuine response to the SDM fiasco, no improvement in warranty length or quality of support, no improvement in CS from PentaxImaging, etc., etc., etc. So, they have no reasonable expectation that they can command a premium price because, sadly, they are not providing premium goods or services. This is why turning a company around is expensive, it requires capital up front to make the changes necessary to increase profits. That is not what I see happening here.
Perfect assessment IMHO.
04-04-2012, 10:56 PM   #149
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C'mon people, with the internet and people travelling around the globe, it is easy enough to buy your Pentax gear outside the USA. Prices are pretty good in China, HK, Singapore and it is easy enough to find decent bargains if you know how. I personally think the US price increases has long been overdue due to the strengthening yen vis-a-vis a weakening US dollar. I guess it's time for a reality check that the US consumer will have to suck up and save more to buy their photo gear. If the Americans don't wanna buy, no big deal. We all know that the consumers with plenty of money to spend right now are the well heeled nouveau rich Chinese.
04-04-2012, 11:15 PM   #150
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QuoteOriginally posted by Docrwm Quote
Ah, but if they have not raised the wholesale price they are not getting more money and hence have no more for those things. Also, with these staggering price increases I am pretty sure that sales (are there economic theories on this ) will tank thereby lowering income. In neither instance does Pentax have more cash flow to direct into the areas you have identified. It takes capital investment directly to improve the offerings in quality and range before premium prices can be reasonably commanded. Ricoh has started down that path but we have seen no improvement in QC, no genuine response to the SDM fiasco, no improvement in warranty length or quality of support, no improvement in CS from PentaxImaging, etc., etc., etc. So, they have no reasonable expectation that they can command a premium price because, sadly, they are not providing premium goods or services. This is why turning a company around is expensive, it requires capital up front to make the changes necessary to increase profits. That is not what I see happening here.
Good grief - its only been six months and you want the entire kingdom for a song!

In these corporate takeovers the buyer spends the first six months just taking inventory of what they bought. At the six month anniversary (right on time) the buyer makes a "shock" change, esrablsihing "ownership."

Ther follows over the next 18 months a series of strategic investments, changes, etc. that sets the new company direction Look for SDM lenses to be discontinued, replaced by lenses with a new AF motor - and new lenses will get longer warranties. Look for service to come back to Pentax USA - it will take a couple years to establish workshops and train workers. Look for marketing arrangements. Look for CS to come back to P-USA - same thing for time and training. Etc.\

Ricoh will invest significant capital. First they had to kill the gray market. Not all the lenses went up 65% - only the ones that will be retired soon.
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