Originally posted by audiobomber I see what you mean though, the diagonal is right at 28mm.
Yes, it is ~28.84mm, so closer to 29mm, but 28mm is a standard focal length, whereas 29mm isn't.
Originally posted by audiobomber I'm willing to extend normal status up to 40mm on the long end. Where would the short end be?
The angle of view (with respect to the image diagonal) of a perfect normal (~29mm) is 50.23°.
When you go up to 40mm, you are reducing the AOV by ~13°.
If you widen the AOV from the normal by the same amount, you get 22m.
Originally posted by audiobomber Certainly 24mm is a wide angle. I'd have to call 25mm a wide angle too.
But then 40mm should be a "tele", shouldn't it?
Not sure it makes sense to allow more deviation towards the tele end compared to the wide end. In any event, the effect of a "normal" lens isn't that precisely defined in practice because viewing distances differ dramatically.
If you are viewing your images always from a distance that is equal to their diagonal then 28.8mm it is. If you have higher viewing distances than going higher with your focal length accordingly restores the "normal" (angle preserving) property. So I guess erring on the long side probably makes more sense in practice.
P.S.: I'm not sure why the Sigma 28/1.8 EX doesn't get more love on this forum. The few that have it like it a lot, as far as I can see. It is relatively big; maybe that's a detractor for many. However, IQ-wise and in terms of versatility it is excellent.