Originally posted by slip In Canada Sigma offers up to a 10 year warranty. What is the issue with Pentax?
If they claim to offer the best equipment around, why doesn't the warranty reflect it?
Any and all opinions welcome!
Thanks
Randy
Because people still buy what they produce for any number of reasons: brand, no other option if they want weather sealing, some artistic notion of pixi dust, blindness to poor engineering (sdm), resale, etc... Actually the resale angle used to make sence to me, but I have purchased enough used glass to learn that great lenses (regardless of brand) hold value.
Sigma has it figured out. They used to build budget lenses with acceptable preformance. They are now working hard to compete in all aspects - $, image quality, and warranty. Oh; and lets not forget the usb docs for tweaks and future proofing. Admittedly this is in its infancy, but it promises great things! When they add WS they will start taking an even bigger chunk of the lens market. I believe they are doing all of this because lenses are their business. Digital sensors are so good now that there is no room for poor lenses or poor warranties.