Not to sound too negative... But the new HD coating seems a bit "meh" to me. Poking back and forth between the test images, I really couldn't tell the difference, especially when I wasn't paying attention to the SMC and HD columns (blind). Where there is a difference in contrast (like the 35mm), it would be hard to tell if its just a metering, lighting, or processing difference. The only improvement I noticed was with the 40mm, and even that seems situational and marginal.
Perhaps I'm being harsh, but I can't see spending an extra $100 for the HD coating, and I am kind of sad that the SMC ones are going away, especially since I've been saving for the 70mm (completing my planned Limited triad of 15mm, 40mm, and 70mm).
Also, I'm not sure why they would stick the rounded blades on the 15mm. Bokeh isn't really important that short, and the "starburst" is pretty much the defining characteristic of that lens (and the fact that it won't flare no matter what you do to it, and it can be scary sharp, of course).
I am also sad that they are de-emphasizing the Pentax branding. I like the look of the banding on old lenses better, they weren't as polished, they looked odd and a bit wonkey... But Pentaxians are odd and a bit wonkey, so it fit.
I don't want to sound completely negative, so... It is nice that Ricoh is actually doing something with the brand, it gives me hope that there is something big lurking in the background. And, also, very helpful review, well done.