Originally posted by formercanuck Only their 'on-line stores'. Pentax in the US doesn't like to sell retail - its Web only for the majority of us, and B&H/Adorama for those that are in the NYC area.
That's old news.
It is clear that when Ned Bunnell announced the 'Box Store' strategy, Pentax under Hoya specifically modified its Dealer Agreements and - I've heard -
credit terms (the REALLY BIG DEAL) such that nearly every B&M store was forced into the new Distributor model. Adorama, B&H, Crever Couer Camera in St. Louis, Abe's of Maine, Hunt's and a few more continued to stock product but the one-store guy on Main Street just moved on.
Jim Malcolm would love to have Dealers return Pentax to store shelves and Pentax has focused its efforts on dealer distribution to the point that their sales pitch is now about the higher profit margin on their gear. They invested significant money in thier Exhibition and Conference Room space at CES to make exactly that presentation. Unfortunately, Dealers have a long memory and Pentax is not making much headway achieving new Distributions yet. Jim has very openly said it has been much harder to get back in stores than he originally thought it would be, though there have been some promising announcements since the K3 was released..
Hoya and Ned Bunnell essentially poisoned the well, salted the fields - whatever metaphor you want to use - for Pentax in the USA, possibly forever. Pentax may be forced into an internet-only model because no one wants to upset their existing relationships with their current brands, compete with Amazon, Adorama and B&H and take product stocking risk - just to put a great camera and lens line
that's an unsupported third-tier brand back in their stores. Ricoh doesn't seem to want to spend marketing money in the USA until volume supports it. We seem to be at an impasse.
As I've written, Dealers seem to be saying, "I'm a chicken. You're an egg. This time the egg has to come first."