Originally posted by boriscleto I think you're being wildly optimistic about the sales ratio...
I think that ratio was for illustrative purposes only.
The bottom line is Sigma is in business to make money. If producing a lens for Pentax cameras doesn't offer sufficient return on investment (i.e., the cost of developing the lens and bringing it to market) then it makes little sense to do so, especially if the Pentax-compatible lenses turn out to be money losers. I'm sure their accountants have come up with a formula under which a product has to be
x percent profitable to be considered viable. And given the razor thin margins on new camera equipment these days, I'm sure it's very hard to justify smaller projects that can't promise sufficient return on investment. They're also hamstrung by the market in that they risk damaging their reputation if they charge a price premium for Pentax mount lenses over the same lenses in canikon mounts in an attempt to recoup their investment, especially once disgruntled customers begin accusing them of price gouging.
The real opportunity here might be for Sigma or some third party to come up with an adapter that would allow full functionality of a Canon or Nikon mount lens on a Pentax camera without loss of image quality. Consumers might be able to justify the price, especially if they can use the adapter with more than one lens, but there's still those pesky R&D costs for the manufacturer to consider.