When I bought my K1 I wanted to buy either the 24-70 F 2.8 or the 28-105 Pentax lenses. I wrestled with the decision and did read , check out photos, etc...about the performance of each lens.The advantage of the 24-70 seemed to be mostly the fact that it was an F 2.8 and that it was a wider angle. The 28-105...even though significantly cheaper...and of course just a mere 'kit' lens (but what a 'kit' lens) ..... seemed to have either fairly equal ...or in some tests...better photo quality....according to what I read and my judgement on photos taken with each lens, that I saw mostly in this forum.
I had the budget for either lens, so that wasn't a big consideration. I chose the 28-105 and have been happy. Part of my decision making was influenced by the fact that I also have a FA 50mm F1.4, a 50mm D FA Macro F 2.8 and 40 and 70 Limited(s). I also now have a D FA Pentax Macro F 2.8 100mm which I think will be a wonderful portrait lens. All these lenses are ...in my experience...fast. The 50 normal an F 1.4, the 70 Ltd...an F 2.4...the rest as fast as the 24-70 @ 2.8. They are also all primes...they might have a bit of an edge over the zoom 24-70...in portraits.
The negative of course is that the primes don't have that convenient zoom factor where I can stand still and let the zooming in and out function save me the effort of moving my 'bod' back and forth.
But frankly, I don't mind doing the old two step forward and two step backwards with my primes.
In the end, even though I know the 24-70 is one of trio (add the 70-200...and the 15-30 for a complete set) that every photographer should aspire to...I find for my purposes...the 28-105 as a general purpose walk around (does fairly good portrait work) and a whole stack of quality primes...works well for me.