The DA35 is an exceptionally sharp lens, and therefore people steer clear of it for traditional portraiture unless they really want to show the wrinkles! (depends what kind of portraiture you're into, I guess? old men)
I've done some portraits using the FA31, but normally I want something longer. but if you're really looking for something in the 35mm range... well, you can stop reading my post
According to many, the ultimate portrait lens is the FA*85, which is really expensive right now. There's also the upcoming DA*55, which would translate to 84.5mm on digital, thus becoming their new portrait lens. I'm very interested in how this lens turns out!
I use (and love) the FA77 limited, which is more reasonable and does a beautiful job. The background looks amazing, and you can get good sharp results from F2.0. The DA70 might have less "magical" bokeh, and to some this could be a good thing. Also worth a look.
I'd look at Frank's comparison of the FA*85 and the FA77 limited and see what results he got:
https://www.pentaxforums.com/forums/pentax-slr-lens-discussion/41607-fa-85-1-...-8-photos.html
On the cheap the FA50 1.4 is not a bad option either. Fast, cheap and sharp--people love it (but I don't have one)