Is Fujifilm Pro 400H discontinued?

**Viking42** · 01-17-2021, 07:46 AM

Originally posted by Jonathan Mac

I think this is unlikely purely for the reason that Acros II is made by Ilford, not Fujifilm, which is probably why it's extra expensive - so that both firms can make a profit from it. I still have several rolls of original Acros, I still have the three-pack I bought in Japan and that was three and a half years ago. I haven't shot any for a few years for various reasons.

Let's hope you're right about 400h, and that it comes back soon and not at a jacked up price. It really is an outstanding film.

I didn't know that about Acros II. Thanks for the insight. Makes sense now. I cynically thought it was just a marketing ploy. My bad....shouldn't jump to conclusions so quickly. I really like the original Acros, and still have about 7 or 8 rolls in 120 and 135, which I've been saving for a special occasion :-) . Lovely silvery midtones in that film. Very unique.

**UncleVanya** · 01-17-2021, 10:15 AM

Acros II is supposedly made by Ilford - but I’m not aware of an official announcement confirming it.

Here’s a article: It looks like Fujifilm's new Across II might be being made by Ilford - DIY Photography

Jonathan Mac · 01-18-2021, 04:53 AM

Originally posted by UncleVanya

Acros II is supposedly made by Ilford - but I’m not aware of an official announcement confirming it.

Here’s a article: It looks like Fujifilm's new Across II might be being made by Ilford - DIY Photography

Ilford haven't confirmed it but unless some other company has secretly set up a factory in the UK, Ilford are the only ones.

Fuji Acros II confirmed to be made in UK. Original post by Photoklassik International in first comment. : AnalogCommunity

**fs999** · 01-18-2021, 09:06 AM

I sure that Fuji is making the film in Japan and Ilford spools and packages it.

**UncleVanya** · 01-20-2021, 11:35 PM - **1 Like**

Originally posted by fs999

I sure that Fuji is making the film in Japan and Ilford spools and packages it.

????

Made in <> assembled in.

**JensE** · 01-21-2021, 01:18 AM

Originally posted by fs999

I sure that Fuji

Do you have any reference for that? Harman Technology, of whom Ilford is the premium but not only brand, produces a lot of b&w material for other companies according to the descriptions on fotoimpex.de, who btw. indeed have started their own small-scale independent specialty production in Germany.

Jonathan Mac · 01-21-2021, 02:05 AM - **1 Like**

Originally posted by fs999

I sure that Fuji is making the film in Japan and Ilford spools and packages it.

No way. Manufacture a product in Japan and then ship it to the UK for spooling and packaging when Fujifilm already have the capacity to do that themselves in Japan?

It's definitely Ilford. It's not cost effective for Fujifilm to manufacture a single B&W film themselves when they can outsource it.

**fs999** · 01-21-2021, 02:57 AM

Originally posted by UncleVanya

????

Made in <> assembled in.

Originally posted by JensE

Do you have any reference for that? Harman Technology, of whom Ilford is the premium but not only brand, produces a lot of b&w material for other companies according to the descriptions on fotoimpex.de, who btw. indeed have started their own small-scale independent specialty production in Germany.

Originally posted by Jonathan Mac

No way. Manufacture a product in Japan and then ship it to the UK for spooling and packaging when Fujifilm already have the capacity to do that themselves in Japan?

It's definitely Ilford. It's not cost effective for Fujifilm to manufacture a single B&W film themselves when they can outsource it.

Quote:

The new packaging for 120 format comes with 'Made in UK' labelling and is only available in single rolls compared to Fujifilms normal 5-roll packs leading to speculation about the films origin. Although the emulsion coating is still undertaken at the Kanagawa Factory, Ashigara in Japan, conversion and packaging has been outsourced to Harman Technology (Ilford Photo) in the UK. [6]

Neopan - Wikipedia

**JensE** · 01-21-2021, 03:10 AM

Just if somebody also is looking for it: It's in the comments on reference 6, citing a Japanese Instragram post.

**fs999** · 01-21-2021, 06:01 AM

Originally posted by JensE

Just if somebody also is looking for it: It's in the comments on reference 6, citing a Japanese Instragram post.

And ?

**JensE** · 01-21-2021, 06:30 AM - **1 Like**

Not sure what you're looking for - an Instagram post, which apparently isn't accessible anymore, is what's referred to in reference #6 in Wikipedia on kosmofoto to support the statement that the film is manufactured/packaged by Harman from emulsions/coated material produced by Fuji in Japan. I just posted the hint because the article itself just cites Ilford stating that it's not a repackaged Ilford film (obvious, it behaves differently), but doesn't contain any information on whether Harman manufactures the emulsion or not, which is easily overlooked in the comments. Thanks for the reference.

**UncleVanya** · 01-21-2021, 08:18 AM - **1 Like**

Originally posted by fs999

Neopan - Wikipedia

I have already indicated that I’m not 100% convinced Ilford is manufacturing this film. However my point was that you can’t label a product “Made in the xxx” by taking something made somewhere else like Japan and then merely package it / cutting / finishing assembly etc. that isn’t, “made” that’s merely assembled. To be made has specific regulatory requirements in various counties.

HOWEVER... in the UK it appears that this particular hypothetical case might indeed meet the requirements:

"made" in the UK claim? | UK Business Forums

The law in the UK is pretty vague, but a few court cases have occurred over time and the level of effort and degree of expertise required to take the raw materials and change them into the finished product seem to be the key determinant factors.

At this point I feel like we don’t have enough info. Ilford has only said they don’t do, “White labeling” as the practice is sometimes known. Meaning they don’t take their film and put it into other brands boxes. That isn’t the same as saying they don’t make film for other companies. The subtle difference being that they might make film using specifications from someone else - or - they might develop a line of film that was only intended for another company. Essentially they are saying that they never put an Ilford branded film into a non Ilford branded box.

Honestly at this point all I can be sure of is that somewhere in the UK final assembly of the product is happening with enough substantial effort that they label it made in the UK.

Jonathan Mac · 02-01-2021, 05:40 AM

FYI I noticed that the latest Instagram post from Fuji's Pro Film account was using Superia 400 whereas previously it used almost exclusively 400H.

**Viking42** · 02-01-2021, 06:46 AM

Originally posted by Jonathan Mac

FYI I noticed that the latest Instagram post from Fuji's Pro Film account was using Superia 400 whereas previously it used almost exclusively 400H.

Yes, I noticed that too. Up until the day they discontinued 400h they were still posting images made with it, hence my optimism that the rumours of it's demise were just that - rumours. Not so, sadly. I hope they find a way to bring it back. Wonderful film.

Jonathan Mac · 02-02-2021, 07:47 AM

I saw another post this morning and it was Provia. Maybe they'll move to posting more stuff with slide film, but I like the colours from colour negative film more (in general, depends on the type of photo).

I have been looking around and seen some 400H going for extortionate prices for a single roll of 135 film. So no change from the last five years or so.

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01-17-2021, 07:46 AM	#16
Viking42 Site Supporter Join Date: Aug 2020 Location: Caledon, Ontario, Canada Photos: Albums Posts: 504	Originally posted by Jonathan Mac I think this is unlikely purely for the reason that Acros II is made by Ilford, not Fujifilm, which is probably why it's extra expensive - so that both firms can make a profit from it. I still have several rolls of original Acros, I still have the three-pack I bought in Japan and that was three and a half years ago. I haven't shot any for a few years for various reasons. Let's hope you're right about 400h, and that it comes back soon and not at a jacked up price. It really is an outstanding film. I didn't know that about Acros II. Thanks for the insight. Makes sense now. I cynically thought it was just a marketing ploy. My bad....shouldn't jump to conclusions so quickly. I really like the original Acros, and still have about 7 or 8 rolls in 120 and 135, which I've been saving for a special occasion :-) . Lovely silvery midtones in that film. Very unique.

01-17-2021, 10:15 AM	#17
UncleVanya Loyal Site Supporter Join Date: Jul 2014 Photos: Gallery \| Albums Posts: 28,381	Acros II is supposedly made by Ilford - but I’m not aware of an official announcement confirming it. Here’s a article: It looks like Fujifilm's new Across II might be being made by Ilford - DIY Photography

01-18-2021, 04:53 AM	#18
Jonathan Mac Pentaxian Join Date: Apr 2009 Location: Madrid, Spain Posts: 10,881	Originally posted by UncleVanya Acros II is supposedly made by Ilford - but I’m not aware of an official announcement confirming it. Here’s a article: It looks like Fujifilm's new Across II might be being made by Ilford - DIY Photography Ilford haven't confirmed it but unless some other company has secretly set up a factory in the UK, Ilford are the only ones. Fuji Acros II confirmed to be made in UK. Original post by Photoklassik International in first comment. : AnalogCommunity

01-18-2021, 09:06 AM	#19
fs999 Loyal Site Supporter Join Date: Jul 2008 Location: Luxembourg Photos: Gallery Posts: 8,628	I sure that Fuji is making the film in Japan and Ilford spools and packages it.

01-20-2021, 11:35 PM - 1 Like	#20
UncleVanya Loyal Site Supporter Join Date: Jul 2014 Photos: Gallery \| Albums Posts: 28,381	Originally posted by fs999 I sure that Fuji is making the film in Japan and Ilford spools and packages it. ???? Made in <> assembled in.

01-21-2021, 01:18 AM	#21
JensE Site Supporter Join Date: Dec 2015 Location: Leipzig Photos: Gallery \| Albums Posts: 1,964	Originally posted by fs999 I sure that Fuji Do you have any reference for that? Harman Technology, of whom Ilford is the premium but not only brand, produces a lot of b&w material for other companies according to the descriptions on fotoimpex.de, who btw. indeed have started their own small-scale independent specialty production in Germany.

01-21-2021, 02:05 AM - 1 Like	#22
Jonathan Mac Pentaxian Join Date: Apr 2009 Location: Madrid, Spain Posts: 10,881	Originally posted by fs999 I sure that Fuji is making the film in Japan and Ilford spools and packages it. No way. Manufacture a product in Japan and then ship it to the UK for spooling and packaging when Fujifilm already have the capacity to do that themselves in Japan? It's definitely Ilford. It's not cost effective for Fujifilm to manufacture a single B&W film themselves when they can outsource it.

01-21-2021, 02:57 AM	#23
fs999 Loyal Site Supporter Join Date: Jul 2008 Location: Luxembourg Photos: Gallery Posts: 8,628	Originally posted by UncleVanya ???? Made in <> assembled in. Originally posted by JensE Do you have any reference for that? Harman Technology, of whom Ilford is the premium but not only brand, produces a lot of b&w material for other companies according to the descriptions on fotoimpex.de, who btw. indeed have started their own small-scale independent specialty production in Germany. Originally posted by Jonathan Mac No way. Manufacture a product in Japan and then ship it to the UK for spooling and packaging when Fujifilm already have the capacity to do that themselves in Japan? It's definitely Ilford. It's not cost effective for Fujifilm to manufacture a single B&W film themselves when they can outsource it. Quote: The new packaging for 120 format comes with 'Made in UK' labelling and is only available in single rolls compared to Fujifilms normal 5-roll packs leading to speculation about the films origin. Although the emulsion coating is still undertaken at the Kanagawa Factory, Ashigara in Japan, conversion and packaging has been outsourced to Harman Technology (Ilford Photo) in the UK. [6] Neopan - Wikipedia

01-21-2021, 03:10 AM	#24
JensE Site Supporter Join Date: Dec 2015 Location: Leipzig Photos: Gallery \| Albums Posts: 1,964	Just if somebody also is looking for it: It's in the comments on reference 6, citing a Japanese Instragram post.

01-21-2021, 06:01 AM	#25
fs999 Loyal Site Supporter Join Date: Jul 2008 Location: Luxembourg Photos: Gallery Posts: 8,628	Originally posted by JensE Just if somebody also is looking for it: It's in the comments on reference 6, citing a Japanese Instragram post. And ?

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01-21-2021, 06:30 AM - 1 Like	#26
JensE Site Supporter Join Date: Dec 2015 Location: Leipzig Photos: Gallery \| Albums Posts: 1,964	Not sure what you're looking for - an Instagram post, which apparently isn't accessible anymore, is what's referred to in reference #6 in Wikipedia on kosmofoto to support the statement that the film is manufactured/packaged by Harman from emulsions/coated material produced by Fuji in Japan. I just posted the hint because the article itself just cites Ilford stating that it's not a repackaged Ilford film (obvious, it behaves differently), but doesn't contain any information on whether Harman manufactures the emulsion or not, which is easily overlooked in the comments. Thanks for the reference.

01-21-2021, 08:18 AM - 1 Like	#27
UncleVanya Loyal Site Supporter Join Date: Jul 2014 Photos: Gallery \| Albums Posts: 28,381	Originally posted by fs999 Neopan - Wikipedia I have already indicated that I’m not 100% convinced Ilford is manufacturing this film. However my point was that you can’t label a product “Made in the xxx” by taking something made somewhere else like Japan and then merely package it / cutting / finishing assembly etc. that isn’t, “made” that’s merely assembled. To be made has specific regulatory requirements in various counties. HOWEVER... in the UK it appears that this particular hypothetical case might indeed meet the requirements: "made" in the UK claim? \| UK Business Forums The law in the UK is pretty vague, but a few court cases have occurred over time and the level of effort and degree of expertise required to take the raw materials and change them into the finished product seem to be the key determinant factors. At this point I feel like we don’t have enough info. Ilford has only said they don’t do, “White labeling” as the practice is sometimes known. Meaning they don’t take their film and put it into other brands boxes. That isn’t the same as saying they don’t make film for other companies. The subtle difference being that they might make film using specifications from someone else - or - they might develop a line of film that was only intended for another company. Essentially they are saying that they never put an Ilford branded film into a non Ilford branded box. Honestly at this point all I can be sure of is that somewhere in the UK final assembly of the product is happening with enough substantial effort that they label it made in the UK.

02-01-2021, 05:40 AM	#28
Jonathan Mac Pentaxian Join Date: Apr 2009 Location: Madrid, Spain Posts: 10,881	FYI I noticed that the latest Instagram post from Fuji's Pro Film account was using Superia 400 whereas previously it used almost exclusively 400H.

02-01-2021, 06:46 AM	#29
Viking42 Site Supporter Join Date: Aug 2020 Location: Caledon, Ontario, Canada Photos: Albums Posts: 504	Originally posted by Jonathan Mac FYI I noticed that the latest Instagram post from Fuji's Pro Film account was using Superia 400 whereas previously it used almost exclusively 400H. Yes, I noticed that too. Up until the day they discontinued 400h they were still posting images made with it, hence my optimism that the rumours of it's demise were just that - rumours. Not so, sadly. I hope they find a way to bring it back. Wonderful film.

02-02-2021, 07:47 AM	#30
Jonathan Mac Pentaxian Join Date: Apr 2009 Location: Madrid, Spain Posts: 10,881	I saw another post this morning and it was Provia. Maybe they'll move to posting more stuff with slide film, but I like the colours from colour negative film more (in general, depends on the type of photo). I have been looking around and seen some 400H going for extortionate prices for a single roll of 135 film. So no change from the last five years or so.