This question might need some more clarification. Are you looking for the orangey colour that light bulbs produce, or are you looking for the texture of light that light bulbs produce?
Colour:
It depends on the type of light that already exists in the room. A camera flash has a colour temperature of around 6000K, Sunlight also has a colour temperature of about 6000K which looks like a cooler white light, incandescent (called 'tungsten' in Pentax lingo) has a colour temperature of around 2600K which is a warmer orange.
If you have fluorescent tubes, compact florescent bulbs, or LED lighting your room, a regular flash will give results that are the same colour temperature as your ambient lighting. You can then set your camera's white balance accordingly to create the colour you want in your photo.
If, however, your room is lit with an incandescent bulb and you want to use a flash you'll need to buy a piece of equipment called a 'CTO flash gel'. A set can be had for about $10 CAD. Here's an ebay
link to some higher quality rosco gels.
If using gels, you place the tinted orange piece of plastic over top of your flash to match the orange tone given off by incandescent lights. Pretty simple stuff.
Texture:
If you are more concerned about casting shadows on your subjects, or the weird uneven lighting that a direct flash creates on people, the answer is also simple. Point your flashgun at the ceiling. Ceilings are typically white, and because they have a large surface area, the light looks softer and much more natural.
If you want to learn more about lighting check out the
website of lighting guru David Hobby. He has a series of articles to teach the basics as well as some more advanced camera flash techniques