I agree it's a shame that not all the people like the Q. I also believe that Pentax's management feels even more so.
To each his own, but what I liked about the Q, that has got me hooked, is not its IQ. It is that it doesn't get between me and the scene I want to capture as much as a DSLR does. It's always in my pocket. Whenever I see something pleasing to the eye (by my standards anyway) I take it out of my pocket and shoot. No second thought, no regret of having left it at home.
I have been seeing that little camera on the Pentax site for a long time. I have been asking myself about why they need to make another system, in parallel of the DSLR.
As I read it on another thread: I got it, now I get it. It's just like many things in life. Some like and some don't.
For me it was some kind of revelation in the sense that It has helped improving in photography skills so far, not by being a great camera in the sense of technical prowess but by being unobtrusive.
Clearly in CobusBasson's case, I believe something might be wrong (with the cam) because IQ it's not entirely up to par with some other shots we've been seing here. To my amateur eye anyway.
I hope they eventually find each other though (CobusBasson and Q).