Price for Exclusive Use of Photo?

Colorado CJ · 05-21-2013, 07:27 AM

Hello everyone, I've been contacted from a renewable energy company that manufactures large wind turbines. One of the executives saw a photo I took that had their turbines in the distance.

I haven't replied back yet as I have not really sold any photos before, except to family and friends.

I am wondering what I should charge for both exclusive use and non exclusive use. I really have no idea and thought I should ask the experts to help.

Here is the photo in question. There was strange light that day with very dark skies on 3 sides.

desertscape · 05-21-2013, 10:49 AM

If it were me, I would charge $150 for every placement where they used it. You should keep the copyright.

ChooseAName · 05-21-2013, 12:41 PM

You should ask them what the usage is going to be. Is this image going to be a part of a $1,000,000 ad campaign with lots of printed brochures? Ask for more. Is the image going to be web-only? For that you wouldn't ask as much as for a massive print campaign.

ghl · 05-21-2013, 05:05 PM

You sold photos to family and friends? It would seem you have no problem finding a price.

Winder · 05-21-2013, 08:56 PM

1. What is the intended use? Advertising? Corporate literature? They just want a big print to hang in the office?
2. Exclusive for how long? Exclusive for 1 year? 5 years? Forever?
3. How many copies of this print will be in circulation?
4. Do they want internet rights or just print?

Get the print copyrighted ASAP. Its not uncommon for a company to ask first, refuse to pay, and then use the image anyway. IF they tell you "NO" keep a close eye on the company website and literature.

What you charge is up to you and how they will use your image. If nothing else charge enough to buy fotoBiz ? Photography Business Management Software then you can use the pricing software as a guide on future opportunities.

jogiba · 06-01-2013, 09:44 AM

Select the use that matches your need to calculate prices.

Stock Photo Price Calculator

**Kerrowdown** · 06-01-2013, 11:02 AM

The short answer is as much as you can reasonably get away with.

What sort of budget do they have in mind and what's their usage of the image.

05-21-2013, 07:27 AM	#1
Colorado CJ Veteran Member Join Date: Sep 2010 Location: Colorado Photos: Gallery \| Albums Posts: 1,429	Price for Exclusive Use of Photo? Hello everyone, I've been contacted from a renewable energy company that manufactures large wind turbines. One of the executives saw a photo I took that had their turbines in the distance. I haven't replied back yet as I have not really sold any photos before, except to family and friends. I am wondering what I should charge for both exclusive use and non exclusive use. I really have no idea and thought I should ask the experts to help. Here is the photo in question. There was strange light that day with very dark skies on 3 sides.

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05-21-2013, 10:49 AM	#2
desertscape Pentaxian Join Date: Feb 2009 Location: Arizona Posts: 1,272	If it were me, I would charge $150 for every placement where they used it. You should keep the copyright.

05-21-2013, 12:41 PM	#3
ChooseAName Veteran Member Join Date: Aug 2009 Location: Southeast USA Photos: Gallery \| Albums Posts: 390	You should ask them what the usage is going to be. Is this image going to be a part of a $1,000,000 ad campaign with lots of printed brochures? Ask for more. Is the image going to be web-only? For that you wouldn't ask as much as for a massive print campaign.

05-21-2013, 05:05 PM	#4
ghl Senior Member Join Date: Feb 2008 Location: California Posts: 119	You sold photos to family and friends? It would seem you have no problem finding a price.

05-21-2013, 08:56 PM	#5
Winder Veteran Member Join Date: Apr 2010 Location: Tennessee Posts: 6,617	1. What is the intended use? Advertising? Corporate literature? They just want a big print to hang in the office? 2. Exclusive for how long? Exclusive for 1 year? 5 years? Forever? 3. How many copies of this print will be in circulation? 4. Do they want internet rights or just print? Get the print copyrighted ASAP. Its not uncommon for a company to ask first, refuse to pay, and then use the image anyway. IF they tell you "NO" keep a close eye on the company website and literature. What you charge is up to you and how they will use your image. If nothing else charge enough to buy fotoBiz ? Photography Business Management Software then you can use the pricing software as a guide on future opportunities.

06-01-2013, 09:44 AM	#6
jogiba Banned Join Date: Sep 2006 Location: Millstone,NJ Posts: 6,491	Select the use that matches your need to calculate prices. Stock Photo Price Calculator

06-01-2013, 11:02 AM	#7
Kerrowdown PEG Moderator Join Date: Aug 2008 Location: Highlands of Scotland... "Hold Infinity in the palm of your hand" - William Blake Photos: Gallery Posts: 57,815	The short answer is as much as you can reasonably get away with. What sort of budget do they have in mind and what's their usage of the image.

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