Shipments of SLRs and mirrorless cameras in 2019

beholder3 · 09-21-2020, 07:41 AM

Originally posted by Pål Jensen

No wonder as APS is good enough for most peoples needs.....

Still the old records are playing over and over again...
... FF is the future

**Pål Jensen** · 09-21-2020, 07:43 AM - **1 Like**

Yes, it is going to take over the world just like mirrorless....

**Larrymc** · 09-21-2020, 07:51 AM - **1 Like**

Originally posted by Pål Jensen

No wonder as APS is good enough for most peoples needs.....

It sure is for my needs!

**SteveinSLC** · 09-21-2020, 09:25 AM - **3 Likes**

I'm not sure the shipped unit numbers are that meaningful. It really comes down to profit. Are they making enough to keep the Pentax line running relative to other investments they could make with that capital?
Leica is probably even further down the list in terms of shipped units. But it doesn't seem likely their camera business is going away.

bob5050 · 09-24-2020, 10:07 AM - **1 Like**

Originally posted by JPT

40,000 doesn’t look much but I don’t see reason to despair about this.

[...] if Ricoh can convince just 1% of them to try a Pentax, that would double their unit volume.

A fact often overlooked. Pentax doesn't need a mass defection from Canikon--a trickle of defectors here and there would be significant and healthy. And that's credible, given that the EU sales manager remarked that the KP sold to a lot of new-to-Pentax buyers.

Quote:

Whether this happens is largely dependent on how good the K-new is. It’s a ground-up redesign of the DSLR, and it’s probably going to be announced in about a month. So at this time, I feel that optimism is a more appropriate response than worrying about past market share.

Concur. Pentax has to hit the mark to make existing Pentax APSC customers want to upgrade, many of which are still using pre-KP and K-70 cameras. It sounds very much like they think they've done that, and I'm optimistic that they have.
traveler

**Belnan** · 10-02-2020, 03:50 AM

Originally posted by Mistral75

Announcement dates:

K-1: February 2016
K-70: June 2016
KP: January 2017
K-1 Mark II: February 2018

This is all you need to see really, it isn't really surprising that there numbers are so low. I can only hope that once they have a robust lens line-up that they will start having more frequent dslr releases.

**jersey** · 10-02-2020, 04:39 AM - **1 Like**

40000 is not bad for company that does not have any or minimal international marketing - at least I do not remember any here in EU. It's obvious that either Pentax is making money with those numbers, or is making gear that is good enough to be used not only in cameras. Otherwise Ricoh would have gone the way of Olympus long time ago and sold Pentax. But they are investing into company and making new gear, announcing timeline for new lenses etc.

If, as someone cited before Pentax is selling more then 1 or 2 lenses per camera it means that they have solid customer base that is not shrinking and that new cameras will have buyers - no matter how long it will take to sell production batch Pentax will earn money. Being niche is sometimes better financially then being big player. As as it seems that Pentax will have bigger profit margin on new camera (it will be a "bit" more expensive then expected) future looks even if not bright then good for company.

@Belnan - I do not think that we will see more frequent DSLR releases. Why should we? Market is shrinking, we may see upgrades of K-New, but not entirely new camera each few years. I may be wrong, would not be first nor last time, but if they release DSLRs more frequently who will buy them? With their marketshare? Having 2 or 3 solid DSLRs (K-1, K-New, 645) may be enough for Pentax.

Wasp · 10-02-2020, 06:39 AM

Originally posted by jersey

Having 2 or 3 solid DSLRs (K-1, K-New, 645) may be enough for Pentax.

The 645Z is six years old and in need of an update if it is to remain in the running. Some say that Fujifilm is eating Pentax's medium format lunch.

Pentax 645Z - Wikipedia

texandrews · 10-02-2020, 08:38 AM

Originally posted by Wasp

The 645Z is six years old and in need of an update if it is to remain in the running. Some say that Fujifilm is eating Pentax's medium format lunch.

Pentax 645Z - Wikipedia

Some do say that. In terms of current sales they may be right, but Pentax got to the table quite a bit sooner. And on top of that, had a system in place at the start (since the Fuji MF cameras from film days were different animals).

My 645Z, which I got in 2014, is still performing splendidly in a professional setting. While I'd like to see certain upgrades, what are the ones you think it needs to "remain in the running"?

surfar · 10-02-2020, 01:57 PM

Originally posted by texandrews

but Pentax got to the table quite a bit sooner.

And enjoyed munching away for a good while, until the Fuji cook got into the kitchen!

New menu,3 course meal,10 sealed bottles of fine wine later a whole lot of people from different eateries came for the dinner party!

yucafrita · 10-02-2020, 11:23 PM - **1 Like**

Originally posted by Wasp

The 645Z is six years old and in need of an update if it is to remain in the running. Some say that Fujifilm is eating Pentax's medium format lunch.

Pentax 645Z - Wikipedia

If I had 4000 € lying around, I would immediately but a 645Z. Ricoh Europe are offering them. Fuji? Nah.

**clackers** · 10-04-2020, 01:22 AM - **1 Like**

Originally posted by yucafrita

If I had 4000 € lying around, I would immediately but a 645Z. Ricoh Europe are offering them. Fuji? Nah.

I'm the same, if I won the lottery ... and I definitely wouldn't be buying a camera like the Fuji with only Live View focus. That's a differentiator, the PDAF - I would be using it not just in a studio, not just on a tripod for a landscape. We had IIRC one forum member who went to either Fuji or Hassy then back again to the 645Z.

I'm not sure that I'd go for the 100Mp, either Pentax or Fuji. That's throwing away a differentiator for me, the big pixels.

09-21-2020, 07:43 AM - 1 Like	#62
Pål Jensen Site Supporter Join Date: Dec 2007 Location: Norway Photos: Albums Posts: 4,371	Yes, it is going to take over the world just like mirrorless.... Last edited by Pål Jensen; 09-21-2020 at 07:53 AM.

10-02-2020, 03:50 AM	#66
Belnan Site Supporter Join Date: Jul 2010 Location: Nova Scotia Photos: Albums Posts: 1,090	Originally posted by Mistral75 Announcement dates: K-1: February 2016 K-70: June 2016 KP: January 2017 K-1 Mark II: February 2018 This is all you need to see really, it isn't really surprising that there numbers are so low. I can only hope that once they have a robust lens line-up that they will start having more frequent dslr releases.

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09-21-2020, 07:41 AM	#61
beholder3 Pentaxian Join Date: Dec 2011 Posts: 3,112	Originally posted by Pål Jensen No wonder as APS is good enough for most peoples needs..... Still the old records are playing over and over again... ... FF is the future

09-21-2020, 07:51 AM - 1 Like	#63
Larrymc Site Supporter Join Date: Jun 2014 Location: Mississippi, USA Posts: 5,252	Originally posted by Pål Jensen No wonder as APS is good enough for most peoples needs..... It sure is for my needs!

09-21-2020, 09:25 AM - 3 Likes	#64
SteveinSLC Site Supporter Join Date: Mar 2017 Photos: Gallery \| Albums Posts: 568	I'm not sure the shipped unit numbers are that meaningful. It really comes down to profit. Are they making enough to keep the Pentax line running relative to other investments they could make with that capital? Leica is probably even further down the list in terms of shipped units. But it doesn't seem likely their camera business is going away.

09-24-2020, 10:07 AM - 1 Like	#65
bob5050 Junior Member Join Date: Feb 2017 Posts: 41	Originally posted by JPT 40,000 doesn’t look much but I don’t see reason to despair about this. [...] if Ricoh can convince just 1% of them to try a Pentax, that would double their unit volume. A fact often overlooked. Pentax doesn't need a mass defection from Canikon--a trickle of defectors here and there would be significant and healthy. And that's credible, given that the EU sales manager remarked that the KP sold to a lot of new-to-Pentax buyers. Quote: Whether this happens is largely dependent on how good the K-new is. It’s a ground-up redesign of the DSLR, and it’s probably going to be announced in about a month. So at this time, I feel that optimism is a more appropriate response than worrying about past market share. Concur. Pentax has to hit the mark to make existing Pentax APSC customers want to upgrade, many of which are still using pre-KP and K-70 cameras. It sounds very much like they think they've done that, and I'm optimistic that they have. traveler

10-02-2020, 04:39 AM - 1 Like	#67
jersey Site Supporter Join Date: Jun 2017 Location: 3City agglomeration Photos: Gallery \| Albums Posts: 2,057	40000 is not bad for company that does not have any or minimal international marketing - at least I do not remember any here in EU. It's obvious that either Pentax is making money with those numbers, or is making gear that is good enough to be used not only in cameras. Otherwise Ricoh would have gone the way of Olympus long time ago and sold Pentax. But they are investing into company and making new gear, announcing timeline for new lenses etc. If, as someone cited before Pentax is selling more then 1 or 2 lenses per camera it means that they have solid customer base that is not shrinking and that new cameras will have buyers - no matter how long it will take to sell production batch Pentax will earn money. Being niche is sometimes better financially then being big player. As as it seems that Pentax will have bigger profit margin on new camera (it will be a "bit" more expensive then expected) future looks even if not bright then good for company. @Belnan - I do not think that we will see more frequent DSLR releases. Why should we? Market is shrinking, we may see upgrades of K-New, but not entirely new camera each few years. I may be wrong, would not be first nor last time, but if they release DSLRs more frequently who will buy them? With their marketshare? Having 2 or 3 solid DSLRs (K-1, K-New, 645) may be enough for Pentax.

10-02-2020, 06:39 AM	#68
Wasp Pentaxian Join Date: Mar 2017 Location: Pretoria Photos: Gallery Posts: 4,661	Originally posted by jersey Having 2 or 3 solid DSLRs (K-1, K-New, 645) may be enough for Pentax. The 645Z is six years old and in need of an update if it is to remain in the running. Some say that Fujifilm is eating Pentax's medium format lunch. Pentax 645Z - Wikipedia

10-02-2020, 08:38 AM	#69
texandrews Moderator Join Date: Apr 2014 Location: Baltimore Photos: Albums Posts: 3,394	Originally posted by Wasp The 645Z is six years old and in need of an update if it is to remain in the running. Some say that Fujifilm is eating Pentax's medium format lunch. Pentax 645Z - Wikipedia Some do say that. In terms of current sales they may be right, but Pentax got to the table quite a bit sooner. And on top of that, had a system in place at the start (since the Fuji MF cameras from film days were different animals). My 645Z, which I got in 2014, is still performing splendidly in a professional setting. While I'd like to see certain upgrades, what are the ones you think it needs to "remain in the running"?

10-02-2020, 01:57 PM	#70
surfar Pentaxian Join Date: Jan 2015 Location: mid nth coast,nsw Photos: Gallery Posts: 6,142	Originally posted by texandrews but Pentax got to the table quite a bit sooner. And enjoyed munching away for a good while, until the Fuji cook got into the kitchen! New menu,3 course meal,10 sealed bottles of fine wine later a whole lot of people from different eateries came for the dinner party!

10-02-2020, 11:23 PM - 1 Like	#71
yucafrita Veteran Member Join Date: Oct 2015 Posts: 459	Originally posted by Wasp The 645Z is six years old and in need of an update if it is to remain in the running. Some say that Fujifilm is eating Pentax's medium format lunch. Pentax 645Z - Wikipedia If I had 4000 € lying around, I would immediately but a 645Z. Ricoh Europe are offering them. Fuji? Nah.

10-04-2020, 01:22 AM - 1 Like	#72
clackers Otis Memorial Pentaxian Join Date: Jul 2013 Location: Melbourne Photos: Albums Posts: 16,397	Originally posted by yucafrita If I had 4000 € lying around, I would immediately but a 645Z. Ricoh Europe are offering them. Fuji? Nah. I'm the same, if I won the lottery ... and I definitely wouldn't be buying a camera like the Fuji with only Live View focus. That's a differentiator, the PDAF - I would be using it not just in a studio, not just on a tripod for a landscape. We had IIRC one forum member who went to either Fuji or Hassy then back again to the 645Z. I'm not sure that I'd go for the 100Mp, either Pentax or Fuji. That's throwing away a differentiator for me, the big pixels.