Why doesn't the Japanese love for the Pentax brand not convert into Japanese citizens spending their Yen on Pentax equipment? In articles, Pentax market share in Japan hovers around 3%
As a Westerner (U.S. Citizen), it's hard for me, and I think others, to understand how surveys of Japanese show that they love the Pentax brand (perhaps the most), yet Pentax has low market share in the Japanese market place...
There has to be a cultural explanation for this, that I don't understand. I know In Japan, the yen is not the only thing that's relevant. "Keiretsu," conglomerates, tradition, status, etc... are very relevant.
A Penny for your Thoughts please....
And an article to feed your thought(s):
https://petapixel.com/2021/05/17/japans-favorite-camera-brand-isnt-canon-nik...urvey-reveals/
Last edited by Michael Piziak; 07-13-2021 at 07:03 PM.
Reason: Made a mistake