K-01 Party at Paris Fashion Week

JFN · 03-03-2012, 03:58 AM

Originally posted by rawr

Good upscale marketing.

I've said it since day one, the K-01 is a completely new route for the Pentax brand considering the way things have been communicated all the way since K-01 was revealed, this is just the confirmation of it!

Great work Ricoh!! Go go go!

JFN · 03-03-2012, 04:09 AM

Originally posted by davidt

Hmm..I thought there is no VF? ;-)

Marc Newson & Pentax: The Unveiling Of 'K-01' - Champagne Cocktail At Colette - Paris Fashion Week Fall/Winter 2012 - Pictures - Zimbio

HAHAHAHA!!!

10+ points!!

cmohr · 03-03-2012, 04:23 AM

And then they all went out for Orange Mocha Frappuccino's!!!!

Just kidding, Nice to see a Pentax out in front of the world.

JFN · 03-03-2012, 04:26 AM

Originally posted by cmohr

And then they all went out for Orange Mocha Frappuccino's!!!!

Just kidding, Nice to see a Pentax out in front of the world.

Associating the brand with the Vogue maffia and Karl Lagerfeldt, hosting a party at fashionable Colette during fashion week in Paris is an interesting signal, sure them Frappuccion's really would be enough? Call's for "late night drinks at the Ritz" if you ask me...

falconeye · 03-04-2012, 06:57 AM

Marc Newson Launches Pentax Camera at Colette - Parties - Eye - WWD.com

Another link with a text report and some images.

I wonder if Marc's shirt is his K-01 shirt

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03-03-2012, 03:58 AM	#16
JFN Veteran Member Join Date: Dec 2011 Location: Golfe du Lion Photos: Gallery Posts: 362	Originally posted by rawr Good upscale marketing. I've said it since day one, the K-01 is a completely new route for the Pentax brand considering the way things have been communicated all the way since K-01 was revealed, this is just the confirmation of it! Great work Ricoh!! Go go go!

03-03-2012, 04:09 AM	#17
JFN Veteran Member Join Date: Dec 2011 Location: Golfe du Lion Photos: Gallery Posts: 362	Originally posted by davidt Hmm..I thought there is no VF? ;-) Marc Newson & Pentax: The Unveiling Of 'K-01' - Champagne Cocktail At Colette - Paris Fashion Week Fall/Winter 2012 - Pictures - Zimbio HAHAHAHA!!! 10+ points!!

03-03-2012, 04:23 AM	#18
cmohr Pentaxian Join Date: Apr 2011 Location: Brisbane. Australia Photos: Gallery Posts: 1,824	And then they all went out for Orange Mocha Frappuccino's!!!! Just kidding, Nice to see a Pentax out in front of the world.

03-03-2012, 04:26 AM	#19
JFN Veteran Member Join Date: Dec 2011 Location: Golfe du Lion Photos: Gallery Posts: 362	Originally posted by cmohr And then they all went out for Orange Mocha Frappuccino's!!!! Just kidding, Nice to see a Pentax out in front of the world. Associating the brand with the Vogue maffia and Karl Lagerfeldt, hosting a party at fashionable Colette during fashion week in Paris is an interesting signal, sure them Frappuccion's really would be enough? Call's for "late night drinks at the Ritz" if you ask me...

03-04-2012, 06:57 AM	#20
falconeye Veteran Member Join Date: Jan 2008 Location: Munich, Alps, Germany Photos: Gallery Posts: 6,871	Marc Newson Launches Pentax Camera at Colette - Parties - Eye - WWD.com Another link with a text report and some images. I wonder if Marc's shirt is his K-01 shirt