Originally posted by jolepp The (aptly named?
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Herald of Free Enteprise was apparently salvaged by re-floating, but it then turned out that nobody wanted to buy the ship and it ended up scrapped. Costa Concordia is much larger though which makes salvage tougher (and prospective buyers scarcer? - I suppose the way it works is that the insurance company ends up in possession of the wreck so they'd need to find a buyer who wants to run it?)
Put a different funnel on it and sell it to a Pacific Rim based cruise company like Star, and no one would even know it was the same ship.
Remember the Andrea Doria disaster? The ship that rammed her, the Stockholm, is still in service under a different name.