Kodak films are priced way above Fuji and Ilford. Walmart only carries Fuji. I guess Kodak is at the supermarkets and drug stores. I haven't really looked.
Fuji, a film company, made some nice high grade dig cams over the years. Kodak, a film company, paid the Chinese to make cheap dig cams with their name on it. Kodak made high grade senors for dig cams but sold that biz off, from what I've heard. But, I don't hear much about Kodak these days. Seems they are selling everything they can off to raise $$. Yes, it would be nice if Kodak kept on as a smaller company preserving its film division.
Who would ever thought there would be such a big 2nd hand market for expired Kodak film?
http://www.ebay.com/sch/i.html?_trksid=p5197.m570.l1313&_nkw=expired+kodak+film&_sacat=0