Interview with Hiroshi Onoda. Manager of Pentax Europe.

Turo · 05-03-2010, 03:43 AM

I think this interview has not been posted in the forum already.

Original (in Spanish, April 15th)

www.pentaxeros.com - Interview with Hiroshi Onoda

English translation with Babelfish

To summarize:

- The priority for Pentax right now is to complete the existing DSRL range as soon as possible.
- This year there will be updates of existing cameras, and some completely new models.
- There will be a professional camera above the K-7, but he cannot say when will be announced.
- When asked about when will be distributed the 645D worlwide, he says that they want to gather some experience in Japan before taking further steps.

By the way, HOLE is Hoya...

(Dear moderators, please remove this thread if this is already posted)

kytra · 05-03-2010, 04:33 AM

wow, maybe they will start to do some proper marketing eventually

)

ogl · 05-03-2010, 05:35 AM

The professional camera above K-7 will be FF.

Asahiflex · 05-03-2010, 05:43 AM

Originally posted by ogl

The professional camera above K-7 will be FF.

But that's, of course, just your opinion?

Supernaut · 05-03-2010, 05:45 AM

Originally posted by ogl

The professional camera above K-7 will be FF.

You mean: I think the professional camera above K-7 will be FF

I think so too, but it may never happen...

falconeye · 05-03-2010, 05:52 AM - **1 Like**

Originally posted by ogl

The professional camera above K-7 will be FF.

Originally posted by Asahiflex

But that's, of course, just your opinion?

Originally posted by Supernaut

You mean: I think the professional camera above K-7 will be FF

ogl always posts his personal opinion as if it were a law of nature.

If ths forum had a "post-rewrite feature" (as it does have a post-ignore feature), I would prepend all ogl posts by "I am not sure but I think that maybe "

Samsungian · 05-03-2010, 06:07 AM

Pro caliber K Mount will have Sony Sensor instead of Samsung made sensor.

I still like my old 6mp Samsung K Mounts, but even I recognize they are outfitted with... Sony made sensors.

I find it illuminating that Pentax needs to remind people theres another camera coming. As if we all thought they were done offering new cameras.

There will be NO full frame k mount dslr in the coming months or years.

Or do like ist*steve just did, trade out of all your Pentax for a D700 and some glass and achieve your full frame imaging goals

Originally posted by ogl

The professional camera above K-7 will be FF.

Last edited by Samsungian; 05-03-2010 at 06:13 AM.

falconeye · 05-03-2010, 06:08 AM

The Google translation seems to be a bit better. Citing it:

Quote:

In that sense we choose if we want to bet on consumer products or by products of higher quality but for a more limited market.
...
Right now our strategic priority is to complete as soon as possible range of Pentax SLR.
...
Many users of Pentax are calling for a long time for a professional camera above the K-7 ... Will we see something in the not too distant?
The answer is yes, although I can not predict when.
...
We are preparing the successor models of the current range and new models. But I can not anticipate much more at this time.

I don't know what to think about the consumer products comment. Is it about P&S vs. SLR? Maybe it only means to concentrate on SLRs. This would match with the "complete range of Pentax SLR" comment.

I find it noteworthy that he refers to SLR, not system cameras.

Above K-7 may or may not imply FF. However, successor models of the current range and new models amy imply that the forthcoming model above K-7 is not considered its successor model.

In summary IMHO, there is 2:1 evidence he mentioned a camera above APS-C.

Zav · 05-03-2010, 07:00 AM

Originally posted by Samsungian

I think there will be NO full frame k mount dslr in the coming months or years.

Let's fix it all

kickboxingpenguin · 05-03-2010, 07:54 AM

i call for a K-7 trade in program if you bought your model within the past 2 months!

Turo · 05-03-2010, 08:11 AM

Originally posted by falconeye

The Google translation seems to be a bit better. Citing it:

I don't know what to think about the consumer products comment. Is it about P&S vs. SLR? Maybe it only means to concentrate on SLRs. This would match with the "complete range of Pentax SLR" comment.

I find it noteworthy that he refers to SLR, not system cameras.

Above K-7 may or may not imply FF. However, successor models of the current range and new models amy imply that the forthcoming model above K-7 is not considered its successor model.

In summary IMHO, there is 2:1 evidence he mentioned a camera above APS-C.

I think that the whole interview refers to DSRL.

With consumer products I think he is not talking about DSRL or P&S, but about the quality of the whole line of products.

If I understand the interview correctly I think it is safe to assume that there will be at least two new models this year that won't be the successors of the existing models.
I think that there are three possibilities for the new cameras: one below the K-x, one between the K-x and the K-7 and one above the K-7. In my opinion, one of them could be the rumored K-5 and the other could be the professional camera above the K-7 (FF, I hope).
I don´t think there should be a camera below the K-x, although with Pentax you never know...

The professional camera seems also linked with their experience with the 645D, as they want to gather information from the pros in order to launch a professional APSC or FF camera.

I also believe that Samsungian would be the first to buy a professional camera made by Pentax!

Samsungian · 05-03-2010, 08:36 AM

Nope, No 645D for me. 645D is Pentax only professional digital camera, so far.
$9400 for a camera is crazy money in my world.

A sony sensor installed in a K-7 with dual card slots would be better for Pentax owners, but not me. K-7 is too small for me.

But this K-7 Super would make most everyone who bought a samsung sensor'd K-7 buy another new Pentax camera. Maybe price it at where Nikon started their D300s at.

Originally posted by Turo

I also believe that Samsungian would be the first to buy a professional camera made by Pentax!

gnaztee · 05-03-2010, 09:19 AM

Originally posted by Samsungian

But this K-7 Super would make most everyone who bought a samsung sensor'd K-7 buy another new Pentax camera.

Why?

**jpzk** · 05-03-2010, 09:42 AM

How about that? ... a new professional DSLR?
As far a I am concerned, my gear presently suits me just fine but of course it would be interesting to see a "pro" level DSLR from Pentax, and not necessarily an FF. Other brands have pro-cameras in APS-C and that is maybe what Pentax is planning?
As far as FF goes, if Hiroshi Onoda mentions that "The priority for Pentax right now is to complete the existing DSRL range as soon as possible" , why would they then go FF?

JP

Spag · 05-03-2010, 09:46 AM

"A professional camera above the k-7" leaves little doubt in my eyes: he's talking about a FF camera. If there were no plan for FF, the answer would have been something like "we just released the 645D, it's coming to Europe soon and more 645 cameras will come in the future"...

05-03-2010, 03:43 AM	#1
Turo Junior Member Join Date: Oct 2008 Location: Chengdu Posts: 31	Interview with Hiroshi Onoda. Manager of Pentax Europe. I think this interview has not been posted in the forum already. Original (in Spanish, April 15th) www.pentaxeros.com - Interview with Hiroshi Onoda English translation with Babelfish To summarize: - The priority for Pentax right now is to complete the existing DSRL range as soon as possible. - This year there will be updates of existing cameras, and some completely new models. - There will be a professional camera above the K-7, but he cannot say when will be announced. - When asked about when will be distributed the 645D worlwide, he says that they want to gather some experience in Japan before taking further steps. By the way, HOLE is Hoya... (Dear moderators, please remove this thread if this is already posted)

05-03-2010, 06:07 AM	#7
Samsungian Veteran Member Join Date: Jul 2008 Location: Colorado USA Posts: 1,337	Pro caliber K Mount will have Sony Sensor Pro caliber K Mount will have Sony Sensor instead of Samsung made sensor. I still like my old 6mp Samsung K Mounts, but even I recognize they are outfitted with... Sony made sensors. I find it illuminating that Pentax needs to remind people theres another camera coming. As if we all thought they were done offering new cameras. There will be NO full frame k mount dslr in the coming months or years. Or do like iststeve just did, trade out of all your Pentax for a D700 and some glass and achieve your full frame imaging goals Originally posted by ogl The professional camera above K-7 will be FF. Last edited by Samsungian; 05-03-2010 at 06:13 AM.*

05-03-2010, 08:36 AM	#12
Samsungian Veteran Member Join Date: Jul 2008 Location: Colorado USA Posts: 1,337	Nope, No 645D for me Nope, No 645D for me. 645D is Pentax only professional digital camera, so far. $9400 for a camera is crazy money in my world. A sony sensor installed in a K-7 with dual card slots would be better for Pentax owners, but not me. K-7 is too small for me. But this K-7 Super would make most everyone who bought a samsung sensor'd K-7 buy another new Pentax camera. Maybe price it at where Nikon started their D300s at. Originally posted by Turo I also believe that Samsungian would be the first to buy a professional camera made by Pentax!

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05-03-2010, 04:33 AM	#2
kytra Veteran Member Join Date: Dec 2009 Location: Bucharest Posts: 482	wow, maybe they will start to do some proper marketing eventually )

05-03-2010, 05:35 AM	#3
ogl Banned Join Date: Dec 2007 Location: Sankt Peterburg Photos: Gallery \| Albums Posts: 8,382	The professional camera above K-7 will be FF.

05-03-2010, 05:43 AM	#4
Asahiflex Pentaxian Join Date: Jan 2008 Location: Netherlands Photos: Gallery Posts: 2,795	Originally posted by ogl The professional camera above K-7 will be FF. But that's, of course, just your opinion?

05-03-2010, 05:45 AM	#5
Supernaut Veteran Member Join Date: Sep 2008 Location: West Coast , Sweden Posts: 467	Originally posted by ogl The professional camera above K-7 will be FF. You mean: I think the professional camera above K-7 will be FF I think so too, but it may never happen...

05-03-2010, 05:52 AM - 1 Like	#6
falconeye Veteran Member Join Date: Jan 2008 Location: Munich, Alps, Germany Photos: Gallery Posts: 6,871	Originally posted by ogl The professional camera above K-7 will be FF. Originally posted by Asahiflex But that's, of course, just your opinion? Originally posted by Supernaut You mean: I think the professional camera above K-7 will be FF ogl always posts his personal opinion as if it were a law of nature. If ths forum had a "post-rewrite feature" (as it does have a post-ignore feature), I would prepend all ogl posts by "I am not sure but I think that maybe "

05-03-2010, 06:08 AM	#8
falconeye Veteran Member Join Date: Jan 2008 Location: Munich, Alps, Germany Photos: Gallery Posts: 6,871	The Google translation seems to be a bit better. Citing it: Quote: In that sense we choose if we want to bet on consumer products or by products of higher quality but for a more limited market. ... Right now our strategic priority is to complete as soon as possible range of Pentax SLR. ... Many users of Pentax are calling for a long time for a professional camera above the K-7 ... Will we see something in the not too distant? The answer is yes, although I can not predict when. ... We are preparing the successor models of the current range and new models. But I can not anticipate much more at this time. I don't know what to think about the consumer products comment. Is it about P&S vs. SLR? Maybe it only means to concentrate on SLRs. This would match with the "complete range of Pentax SLR" comment. I find it noteworthy that he refers to SLR, not system cameras. Above K-7 may or may not imply FF. However, successor models of the current range and new models amy imply that the forthcoming model above K-7 is not considered its successor model. In summary IMHO, there is 2:1 evidence he mentioned a camera above APS-C.

05-03-2010, 07:00 AM	#9
Zav Pentaxian Join Date: Feb 2009 Photos: Gallery Posts: 1,371	Originally posted by Samsungian I think there will be NO full frame k mount dslr in the coming months or years. Let's fix it all

05-03-2010, 07:54 AM	#10
kickboxingpenguin Junior Member Join Date: Dec 2009 Posts: 41	i call for a K-7 trade in program if you bought your model within the past 2 months!

05-03-2010, 08:11 AM	#11
Turo Junior Member Join Date: Oct 2008 Location: Chengdu Posts: 31 Original Poster	Originally posted by falconeye The Google translation seems to be a bit better. Citing it: I don't know what to think about the consumer products comment. Is it about P&S vs. SLR? Maybe it only means to concentrate on SLRs. This would match with the "complete range of Pentax SLR" comment. I find it noteworthy that he refers to SLR, not system cameras. Above K-7 may or may not imply FF. However, successor models of the current range and new models amy imply that the forthcoming model above K-7 is not considered its successor model. In summary IMHO, there is 2:1 evidence he mentioned a camera above APS-C. I think that the whole interview refers to DSRL. With consumer products I think he is not talking about DSRL or P&S, but about the quality of the whole line of products. If I understand the interview correctly I think it is safe to assume that there will be at least two new models this year that won't be the successors of the existing models. I think that there are three possibilities for the new cameras: one below the K-x, one between the K-x and the K-7 and one above the K-7. In my opinion, one of them could be the rumored K-5 and the other could be the professional camera above the K-7 (FF, I hope). I don´t think there should be a camera below the K-x, although with Pentax you never know... The professional camera seems also linked with their experience with the 645D, as they want to gather information from the pros in order to launch a professional APSC or FF camera. I also believe that Samsungian would be the first to buy a professional camera made by Pentax!

05-03-2010, 09:19 AM	#13
gnaztee Veteran Member Join Date: Nov 2007 Location: West Palm Beach, FL Posts: 772	Originally posted by Samsungian But this K-7 Super would make most everyone who bought a samsung sensor'd K-7 buy another new Pentax camera. Why?

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05-03-2010, 09:42 AM	#14
jpzk Site Supporter Join Date: Jan 2009 Location: Québec Photos: Gallery \| Albums Posts: 8,251	How about that? ... a new professional DSLR? As far a I am concerned, my gear presently suits me just fine but of course it would be interesting to see a "pro" level DSLR from Pentax, and not necessarily an FF. Other brands have pro-cameras in APS-C and that is maybe what Pentax is planning? As far as FF goes, if Hiroshi Onoda mentions that "The priority for Pentax right now is to complete the existing DSRL range as soon as possible" , why would they then go FF? JP

05-03-2010, 09:46 AM	#15
Spag Senior Member Join Date: Oct 2008 Location: Berlin Photos: Gallery \| Albums Posts: 118	"A professional camera above the k-7" leaves little doubt in my eyes: he's talking about a FF camera. If there were no plan for FF, the answer would have been something like "we just released the 645D, it's coming to Europe soon and more 645 cameras will come in the future"...