It's not necessarily that one would want 1/800, although that would be nice. Every little bit helps if you are trying to overpower sunlight. I would love to see 1/250 as standard with a 1/320 cheat (a la Nikon on some bodies), with even a 1/500 cheat where you would get a half- to two-thirds exposure synced (and the other portion dark, but you would crop that out). All that really needs to happen is for the body to have the hotshoe contact or pc-sync port fire at all speeds and not limit it to 1/180.
For example, say you are trying to shoot a subject while balancing (or underexposing preferably) the ambient exposure, and you would like to keep the background blurred with a more open aperture. As it is, if I'm shooting at ISO100 on a bright day, you may have to stop down to f11 or f16 to get the ambient exposure correct at 1/180 (e.g. sunny 16 exposure would be 1/100 or so). Being able to shoot at even one stop equiv. faster shutter speed allows the following options:
- larger aperture (say f8 or less)
- better working distance with flash (bigger aperture compensating for light loss over distance); right now the flash has to be used fairly close to the subject
- use of light modifiers for flash (bigger aperture compensating for light loss due to diffusion from an umbrella for example)
- less flash power needed/faster recycling times (usually needing at least 2 flashes to work)
Not only do you get more options with lighting (it's not a a philosophical/religious choice, as many mention "believing" one thing or another related to), it's an artistic one. I'd rather have more options than fewer, and this artificial limitation really bothers me. I think many people associate "flash" lit shots with the typical deer-caught-in-the-headlights look of point and shoots, as opposed to being able to make more dramatic and/or 3-dimensional shots and/or HDR shots in-camera. Plus you can make it as subtle as you choose. If you have an SLR with the capability of using off-camera lights, why not take advantage? Not being able to is like saying no to any of the other capabilities that your camera has (e.g. "why have slow shutter speeds - I don't believe in motion blur" or "why have fast shutter speeds - I don't believe in freezing action).
For more examples and tutorial, see the strobist post here:
Strobist: Lighting 102: 3.2 - Balance | Flash/Sun Crosslighting
For more examples, see here:
strobist lighting102 exercise balance crosslight - Flickr: Search