Originally posted by Paolo.Bosetti OK, doing some math adds the perspective:
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Canon 19 19 0.00
Sony 17.9 16.9 0.06
Nikon 12.6 11.1 0.14
Samsung 11.1 10.9 0.02
Kodak 7.4 8.8 -0.16
Panasonic 7.6 7.6 0.00
Olympus 6.1 6.2 -0.02
Fuji 4.9 5.4 -0.09
Casio 4 4.7 -0.15
PENTAX 1.5 1.7 -0.12
Vivitar 1.2 0.7 0.71
Other 6.7 7 -0.04
Only Kodak and Casio performed worst, and there are a bunch of "+" (though marginal) notwithstanding the crisis...
Not really. Units sold across the entire digital camera market just isn't a metric that tells us much: (Frankly, by this metric, no-names from K-mart and Playskool are collectively-spanking some major brands for marketshare,) ...With Pentax, they're mostly just keeping a hand in with the P&S market, which far outweighs DSLRs by this metric: the important things for us are a) Are they making what we need and b) Are they making enough profit at it to keep doing it well.
That P&S market for that time period's probably mostly about whatever they picked up with pretty typical stuff and the W90.... (Which is certainly of note: I like Lumix P&Ses, but I want one of those type models for my sweetie. Weatherized rugged thingie with built in macro lights? What *else* would a photog want to send her point-and-shootin' botanist sweetie out in the field with?
)
But like someone said. Niche. Good niche, though.
Still, it's *good* for us if the company stresses their DSLR line.