Originally posted by Kunzite Probably you're right; but we're only at the beginning of the road.
Oh absolutely. I've been trying to say that since late January but the hurricane of negative responses to anything Pentax Ricoh does is impossible to shout through. My "Be of good cheer" tag was fun for about a week. I tried be patient. I bought a K-01 (great camera by the way, if a little different). I've posted what I believe the release roadmap is for the next year (including a measureable possibility of a FF), K5 through December, K5n, K3, K-02, Q lenses, XS lenses, DA Ltd. lenses, 50/1.8, 645 lenses.
The tsunami couldn't have come at a worse time for Pentax - they have a robust plan and product pipeline, but it was all pushed back 2 or 3 quarters.
Once bought, Ricoh first HAD to gain control of Pentax USA, where retailers were actually competing with Pentax Europe and with the Australian distributor. Pentax USA is absolutely a mess. I'm not so sure we'll even have a Pentax USA in 12 months - possibly a competent distributor, but better to start over.
Ricoh also has to gain control of their manufacturing space and schedule. Given the planned product launches - they seem to be taking down all their production lines at the same time to reorganize their production strategy and (hopefully) improve QC - it makes some sense to slow sales by raising prices. Two birds with one stone.
I don't know anything from the inside - i've spent my entire life observing businesses from the outside. There are accepted business behaviors evident in high-quality, growing companies that are fundamentally absent in Pentax USA, The Bunnell blog affair is just indicative of how out-of-control and un-businesslike P-USA is when compared to the other divisions. Everyone seems to like Ned and respect him as a photographer, but that doesn't mean he has the professional skills to compete with the CEO of Nikon USA or Canon USA. I think P-USA is such a mess it will take years to rebuild - if it even can be done - and Ricoh probably needs to establish cash flow elsewhere to plow into the market here.
Ricoh seems to be performing a cold reboot of the entire company.
Sometimes I don't know whether to be optimistic because we now have a competent, interested owner or sad that this once-great optics company has made so many crushing misjudgements over the last 20 years.
Last edited by monochrome; 04-14-2012 at 05:33 AM.