Originally posted by RonHendriks1966 well that would be asking a lot. I guess that if the sensor isn't the same size, but a cmos 44x33mm then it would grow to 48x36mm at the most.
Yes, it is asking a lot. I guess the 645 market could continue to cater to those already heavily invested in MF. If Pentax wants to grow the brand they're going to need to have some value over 36x24mm and right now the 44x33, especially with older sensor technology, isn't doing a good job. Heck, right now the 645 can't go above 1600 ISO, it's equalled by the D800 in SNR (even with a bigger sensor for the 645D), and the D800 exceeds it in every dynamic range, etc... and of course you can use the D800 for things that move, too (give me a bit of literary license here).
In terms of lenses, it's a mixed bag. Good, older lenses are cheap for MF, but they're cheap for Nikon FF, too. New MF lenses are gawd-awful expensive.
As the market stands right now (without a replacement) the only reason to purchase a 645 is if I already had some lenses/setup for MF, and had no need to do sports/wildlife photography. That's a pretty small market.
The biggest advantage of 645 (film) was that it was 2.68x the area of 135/D800. Right now the 645D is 1.6-something times the area of the D800. That just isn't enough to justify a much larger, much more expensive, and much less flexible system for (I think) most people.
So they could embiggen the sensor, or they could make things smaller (seems unlikely) or less compromised (seems very likely) or 70% less expensive (seems unlikely).
We'll see what they chose. If they chose poorly the 645D II could be the last of the 645D's.