Meet Britain campaign... What this!? Advertising?!!

parsons · 06-25-2012, 01:33 AM - **1 Like**

To celebrate the launch of the new PENTAX K-30 DSLR camera, PENTAX has launched Meet Britain, a nationwide competition asking members of the public to submit images of the things they feel make Britain great

PENTAX Launches Meet Britain - Latest news - PENTAX Photo

Finally! Something in an attempt to get pentax into the public domain. In the UK at least!

Last edited by parsons; 06-25-2012 at 01:59 AM.

pinholecam · 06-25-2012, 01:53 AM

Looks like Pentax is finally starting to wake from its long slumber.

The many concurrent previews on some of the reputable sites do suggest that they are pushing a bit on the marketing front

Jean Poitiers · 06-25-2012, 01:57 AM

Bonjour,

Hope that they head to my neck of the woods soon ... on verra!

Salut, John le Frog

ihasa · 06-25-2012, 02:24 AM

Originally posted by pinholecam

Looks like Pentax is finally starting to wake from its long slumber.

The many concurrent previews on some of the reputable sites do suggest that they are pushing a bit on the marketing front

I get the impression they rounded up as many journalists and bloggers as they could, and took them on an open-top bus ride around NYC

parsons · 06-25-2012, 02:57 AM

Originally posted by pinholecam

Looks like Pentax is finally starting to wake from its long slumber.

The many concurrent previews on some of the reputable sites do suggest that they are pushing a bit on the marketing front

Lets hope they push properly and get it on tv...

Seems like too much to ask for in a way... But it's needed!

Mareket · 06-25-2012, 03:19 AM

Wayyyy, I can get involved in this

Odd that they're launching a huge campaign in the UK and not anywhere else. But they're going for outdoors again, perhaps there's some sort of consistency to Pentax marketing now?

parsons · 06-25-2012, 04:14 AM

Originally posted by Mareket

Wayyyy, I can get involved in this

Odd that they're launching a huge campaign in the UK and not anywhere else. But they're going for outdoors again, perhaps there's some sort of consistency to Pentax marketing now?

I wouldn't exactly call it huge!
Better than nothing though.

Mareket · 06-25-2012, 05:02 AM

Originally posted by parsons

I wouldn't exactly call it huge!

Huge by Pentax terms. As in, I actually got e-mailed (by the company, not a magazine) about a campaign in the UK. That's already gigantic compared to Pentax's marketing here in the past.

mickey · 06-25-2012, 05:21 AM

Originally posted by Mareket

Wayyyy, I can get involved in this

Odd that they're launching a huge campaign in the UK and not anywhere else. But they're going for outdoors again, perhaps there's some sort of consistency to Pentax marketing now?

Makes sense, what with the recent Diamond Jubilee and the upcoming Olympics, the spotlight is on Britain.

ihasa · 06-25-2012, 05:23 AM

The colours of the cameras certainly tie in well with the union jack, as evidenced on the competition homepage.

**monochrome** · 06-25-2012, 06:32 AM

One step at a time folks. Pentax won't be (re)built in a day.

JinDesu · 06-25-2012, 06:50 AM

Originally posted by monochrome

One step at a time folks. Pentax won't be (re)built in a day.

That's what they said about the D5481 near Bidford in Warwickshire, but Top Gear did it! Therefore, Pentax should get in touch with Jeremy Clarkson about rebuilding itself in one day. Most likely it will involve high-visibility jackets in the promotion campaign.

Kunzite · 06-25-2012, 07:10 AM

Jeremy Clarkson? He would use a hammer.

JinDesu · 06-25-2012, 07:27 AM

Originally posted by Kunzite

Jeremy Clarkson? He would use a hammer.

"These Pentax cameras are quite tough! *smash with hammer*"

Soran · 06-25-2012, 05:53 PM

They have even employed the services of Sarah Harding(singer in Girls Aloud)

06-25-2012, 01:33 AM - 1 Like	#1
parsons Inactive Account Join Date: Apr 2010 Location: ENGLAND Posts: 389	Meet Britain campaign... What this!? Advertising?!! To celebrate the launch of the new PENTAX K-30 DSLR camera, PENTAX has launched Meet Britain, a nationwide competition asking members of the public to submit images of the things they feel make Britain great PENTAX Launches Meet Britain - Latest news - PENTAX Photo Finally! Something in an attempt to get pentax into the public domain. In the UK at least! Last edited by parsons; 06-25-2012 at 01:59 AM.

06-25-2012, 01:57 AM	#3
Jean Poitiers Pentaxian Join Date: Apr 2011 Location: Lost in translation ... Photos: Gallery \| Albums Posts: 18,076	France next ?! *Bonjour,* Hope that they head to my neck of the woods soon ... on verra! *Salut, John le Frog*

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06-25-2012, 01:53 AM	#2
pinholecam Pentaxian Join Date: Oct 2009 Location: North Photos: Gallery Posts: 4,706	Looks like Pentax is finally starting to wake from its long slumber. The many concurrent previews on some of the reputable sites do suggest that they are pushing a bit on the marketing front

06-25-2012, 02:24 AM	#4
ihasa Veteran Member Join Date: Jul 2009 Location: West Midlands Photos: Gallery Posts: 2,066	Originally posted by pinholecam Looks like Pentax is finally starting to wake from its long slumber. The many concurrent previews on some of the reputable sites do suggest that they are pushing a bit on the marketing front I get the impression they rounded up as many journalists and bloggers as they could, and took them on an open-top bus ride around NYC

06-25-2012, 02:57 AM	#5
parsons Inactive Account Join Date: Apr 2010 Location: ENGLAND Posts: 389 Original Poster	Originally posted by pinholecam Looks like Pentax is finally starting to wake from its long slumber. The many concurrent previews on some of the reputable sites do suggest that they are pushing a bit on the marketing front Lets hope they push properly and get it on tv... Seems like too much to ask for in a way... But it's needed!

06-25-2012, 03:19 AM	#6
Mareket Veteran Member Join Date: Jun 2011 Location: Chester Photos: Gallery \| Albums Posts: 719	Wayyyy, I can get involved in this Odd that they're launching a huge campaign in the UK and not anywhere else. But they're going for outdoors again, perhaps there's some sort of consistency to Pentax marketing now?

06-25-2012, 04:14 AM	#7
parsons Inactive Account Join Date: Apr 2010 Location: ENGLAND Posts: 389 Original Poster	Originally posted by Mareket Wayyyy, I can get involved in this Odd that they're launching a huge campaign in the UK and not anywhere else. But they're going for outdoors again, perhaps there's some sort of consistency to Pentax marketing now? I wouldn't exactly call it huge! Better than nothing though.

06-25-2012, 05:02 AM	#8
Mareket Veteran Member Join Date: Jun 2011 Location: Chester Photos: Gallery \| Albums Posts: 719	Originally posted by parsons I wouldn't exactly call it huge! Huge by Pentax terms. As in, I actually got e-mailed (by the company, not a magazine) about a campaign in the UK. That's already gigantic compared to Pentax's marketing here in the past.

06-25-2012, 05:21 AM	#9
mickey Veteran Member Join Date: Oct 2008 Location: Japan Photos: Gallery \| Albums Posts: 1,146	Originally posted by Mareket Wayyyy, I can get involved in this Odd that they're launching a huge campaign in the UK and not anywhere else. But they're going for outdoors again, perhaps there's some sort of consistency to Pentax marketing now? Makes sense, what with the recent Diamond Jubilee and the upcoming Olympics, the spotlight is on Britain.

06-25-2012, 05:23 AM	#10
ihasa Veteran Member Join Date: Jul 2009 Location: West Midlands Photos: Gallery Posts: 2,066	The colours of the cameras certainly tie in well with the union jack, as evidenced on the competition homepage.

06-25-2012, 06:32 AM	#11
monochrome Loyal Site Supporter Join Date: Mar 2008 Location: Working From Home Photos: Gallery \| Albums Posts: 26,276	One step at a time folks. Pentax won't be (re)built in a day.

06-25-2012, 06:50 AM	#12
JinDesu Veteran Member Join Date: Jun 2011 Location: New York City Photos: Gallery Posts: 5,638	Originally posted by monochrome One step at a time folks. Pentax won't be (re)built in a day. That's what they said about the D5481 near Bidford in Warwickshire, but Top Gear did it! Therefore, Pentax should get in touch with Jeremy Clarkson about rebuilding itself in one day. Most likely it will involve high-visibility jackets in the promotion campaign.

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06-25-2012, 07:10 AM	#13
Kunzite Pentaxian Join Date: Apr 2007 Location: Romania Posts: 15,132	Jeremy Clarkson? He would use a hammer.

06-25-2012, 07:27 AM	#14
JinDesu Veteran Member Join Date: Jun 2011 Location: New York City Photos: Gallery Posts: 5,638	Originally posted by Kunzite Jeremy Clarkson? He would use a hammer. "These Pentax cameras are quite tough! smash with hammer"

06-25-2012, 05:53 PM	#15
Soran New Member Join Date: Apr 2012 Location: UK Posts: 12	They have even employed the services of Sarah Harding(singer in Girls Aloud)