Originally posted by MetteHHH Kunzite, I'm just saying that it makes sense to be rooting for an FF at Photokina, even if you don't personally need it, and even if you are not emotionally invested in the brand.
I believe Photokina would be too early for a Pentax Ricoh FF, I personally don't need it, I am "emotionally" (i.e. I like Pentax even though they're not the high performance choice) and financially "invested" in the brand. While I might not buy one (but then, I might do it, depending on the features and price - even being realistic about it, I don't expect nor demand bargains) I definitely hope they would make higher end K-mount cameras.
However, "I don't worship every object with a Pentax logo on it."; nobody (here) is.