Originally posted by Pål Jensen People predicted the demise of DSLR's years ago but sales increases. Sales increase on entry level and high end APS; exactly those the armchair theorists says is under pressure! Listen to Canon (sales numbers) instead of poeple on forums believing their own preferences represents industry trends....
Originally posted by Pål Jensen If Nikon and especially Canon have felt the slightest pressure form Mirrorles they would have made an onslaught at this marked years ago. When they do, they will do it in order to diversify...
Here are the hard facts.
For worldwide camera sales forecast for the year 2012 by IDC, DSLR is projected to sell 16.76 million units (+18%). So yes, what you said about DSLR sales increase is true.
But listen to this: mirrorless is predicted to sell 6.43 million units (a whopping increase of +60%). So mirrorless is projected to have 28% worldwide sales in 2012 by IDC.
In some markets like Japan, mirrorless has already overtaken DSLR with over 50% market share. Similar high market share is seen in other Asian countries such as Korea, Taiwan and Hong Kong. In UK, the market share of mirrorless is around 25%. It is in US where the mirrorless has failed to take off with 5 to 10 % market share.
In Japan, micro 4/3 mount cameras sales have overtaken Nikon and Canon. To be fair, the micro 4/3 cameras is a combined total of Olympus & Panasonic, so it is more like 2 vs 1. But it is still an impressive statistics nonetheless.
If you ask me, with all these stats, I personally would say yes, they are under pressure! Mirrorless is the fastest growing market segment by far.