Originally posted by fuent104 It's a shame, because, with social media and YouTube, marketing has become cheaper than ever.
I also thought that Pentax could open 10 real b&m shops wordwide, in Apple-like style, to show people the Pentax experience.
• They could immediately try medium format camera and lenses
• Setup a studio booth with models once a day
• Full range of DSLRs, inside their environment;
—in one corner a DSLRs in rainforest-like wet environment
— next to it a DSLR half buried in deset-like sand, etc.
• A full range of K-mount optics
• All compacts
• Binoculars
• History of Pentax;
— lots of images with the Beatles, with Beatles music playing
— first SLR, then Pentax through decades
• Then short showcases and presentations "How a (D)SLR is made", or "the art of lens design", or, "wedding photography for mums and dads", "beach photography", etc.
• Weekly workshops on how to get to know your camera in fine detail
• Etc.
Where shops would be located?
I thought Tokyo and Hong Kong obviously, then New Delhi, eastern and western US coast (New York, San Francisco?), one in London, then Paris, one in Moscow. One in Sydney or Melbourne Australia. Etc.
If Leica can do it, Pentax can do it too. They have lots of history to show.
Nothing grandiose; just presence to allow experience. That's all.