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09-13-2013, 07:45 AM   #1
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Pentax HD lens series officially announced for Switzerland and Germany

Today Ricoh Imaging officialy announced the new HD series lenses with a price list for Switzerland and Germany.

HD PENTAX-DA 15 mm / 4 ED AL Limited
. 599,- Euro / 749,- SFr/CHF
HD PENTAX-DA 21 mm / 3,2AL Limited
. 599,- Euro / 749,- SFr/CHF
HD PENTAX-DA 35 mm / 2,8 Macro Limited
. 649,- Euro / 799,- SFr/CHF
HD PENTAX-DA 40 mm / 2,8 Limited
. 449,- Euro / 559,- SFr/CHF
HD PENTAX-DA 70 mm / 2,4 Limited
. 649,- Euro / 799,- SFr/CHF

K-Bajonett - RICOH IMAGING DEUTSCHLAND GmbH
K-Bajonett - RICOH IMAGING DEUTSCHLAND GmbH

It's also on facebook and twitter.

09-13-2013, 08:03 AM   #2
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Sounds reasonable.
Unless there is a real IQ improvement versus SMC, i guess street prices should drop seriously and quickly - say about 20% by mid 2014

Last edited by Zygonyx; 09-13-2013 at 08:15 AM.
09-13-2013, 08:12 AM   #3
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Strange pricing of the DA15 though, on the webshops I checked a few minutes ago the DA15 was way more expensive than both the DA70 and DA35 macro. And here it's the other way around???

From the above list:

DA15 - 599
DA35 - 649
DA70 - 649

Webshops in The Netherlands:

DA15 - 659/699
DA35 - 419/419
DA70 - 499
09-13-2013, 08:22 AM   #4
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You're quoting the non hd lenses.and the da15 can be got cheaper
the 21 ltd cost €519 but non hd prices are known yet

09-13-2013, 08:29 AM   #5
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You're right, I quoted the smc versions. But the prices should be relatively be the same inside the same category (smc and HD), shouldn't they?
09-13-2013, 08:30 AM   #6
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secondly, hasn't the DA 15 really rounded blades, that lacks to other models ?
09-13-2013, 08:37 AM   #7
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Original Poster
I got the price info this afternoon through an official newsletter from Ricoh Imaging Deutschland GmbH.
I used copy&paste to insert the price list in my post.

So, if there are errors, Ricoh would be to blame.
09-13-2013, 08:45 AM   #8
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Gonna go pickup a DA15 Limited for $500 today CAD unless one believes the HD version is going to be better and worth the extra coin?

I got the following on my wishlist:

Q7
DA15 Ltd
GoPro Hero3
HLD-6 Grip (for OMD EM5)

I can only get two today... :P

09-13-2013, 09:51 AM   #9
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QuoteOriginally posted by Asahiflex Quote
You're right, I quoted the smc versions. But the prices should be relatively be the same inside the same category (smc and HD), shouldn't they?
I think Ricoh is just making up what ever price they want.
09-14-2013, 12:04 AM   #10
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I can't understand why the SMC version of the 35mm macro is priced at 369 in SRS, and the HD version is 639. Did the get the numbers jumbled up, or does it come in a baby ocelot fur soft case? It is very hard to comprehend the massive increase in price of this particular lens. It may be time to snap up the non-HD one while it lasts!
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