Originally posted by eddaytona
Went to the Big (Photography) Show at the Los Angeles convention center today. Most every major manufacturer, lens maker and local stores were represented. Sony had a large booth. So too Sigma, Tamaron, etc. Other makes represented by extensive displays and hands-on demo models within the large local vendor's booths (Sammy's, Paul's etc.)
Pentax? Well, I did see two damaged boxes of K-50's on a shelf in a booth. Otherwise NOTHING. In the second largest city in America. NOTHING.
The writing is on the wall. With zero support it is just an inevitable business decision that Richoh will not spend any more on R and D and product development for Pentax. The market share is too small and the marketing effort to turn things around will cost too much. Actions speak louder than words. There is simply no action at all.
Look, I love my K-5 and I hope it lasts for a long time. I've enjoyed Pentax since early '70's. I fully expect, however, there will not be a K-1 or anything like in in the future.
It is fallacious to transpose the state of affairs in your own country to the whole world.
Pentax do not have the means to engage in in-your-face marketing like more popular brands. What I read into this is that the American market is not something that is being prioritised by Pentax, and such a decision is most probably based on a thorough evaluation of the American market. Pentax do not deem it likely that a breakthrough is possible in America.
There are people here who seem to think that absence from a given market equals bad marketing on the part of Pentax. This is a crude, simplistic, and wrong view. Rather than engaging in spam marketing, Pentax's strategy consists in targetting
specific markets that have been singled out beforehand. I have noted for instance that Pentax are very visible in half a dozen Asian countries with emerging middle classes with money to burn. Pentax have done their homework; they are no idiots.