Originally posted by 6BQ5
Actually, the pricing scheme makes sense.
I would agree with you if we were talking about a product with a unique selling proposition, i.e., without tough, direct competition.
However, we appear to be talking about a rebrand of a not too exiting product at rather strange price point. PCMag Australia says about the Kodak Pixpro AZ522 "
But at its asking price the AZ522 is a tough sell; ..." and Pentax adds another 14% to the price of the AZ522.
What message does this send to customers?
Looks to me that reasonable interpretations are:
- I have to pay $50 extra to get a "Pentax" rather than a "Kodak" label.
- Pentax technology is not really that exciting. There are much better products for pretty much the same price.
Now all this is assuming that Pentax really does not add anything to the AZ522. If there are technological differences, the different price point may be justified.
Originally posted by GibbyTheMole
If Pentax came out with a 40MP FF pro-grade DSLR for a hundred bucks, people would find a reason to complain about it
I'm not sure why you think complaining about "complainers" -- in a rather far fetched manner -- is better than scratching one's head about Ricoh's product and pricing strategy.