Originally posted by Kunzite Isn't the FF a large enough project? I wouldn't call implementing it "waiting"
Improving video is on a different - smaller - scale, unless we're talking going all way out (cameras and lenses made with video in mind).
It's not waiting, but it might be too little, too late at this point.
Pentax would be relatively easily able to draw people to their system (well, at least if they had done it 1-2 years ago) by implementing proper SR for video. That was already there, and would have been trivial to accomplish. Maybe not many, but it could easily have been worth it. Instead they chose to alienate video users. You have to be really sure you don't want video (or only under very limited circumstances) to buy a Pentax... even people who might never end up shooting video might look at Pentax thinking... what IF I want to shoot video? I'll be better off with another brand...
I see decent video as a thing their FF camera needs to be able to do... not on a high end level, but at least competitive, with an edge here or there (SR would easily be that!). Video functionality developed for their FF camera can be - to a certain degree - applied to their APS-C cameras and vice versa.
Btw. video people like to use old lenses (they need to manually focus anyway, and old lenses are usually much better for that), but then they don't have any stabilization with other brands where the lens does the job. By having it in body that's quite a nice advantage for Pentax, if they market it right and at the right people. APS-C also appeals to video people, that's what Hollywood uses anyway.