Originally posted by pentaxian_tmb What a horrible promotional video. I was expecting an add for the O ring birth control...not a camera.
Nah, the video is cool, so un-Pentax-like... and it's targeted at the people they want to sell this camera to. I guess they do want to renovate their base, and that's not necessarily a bad thing.
It's also reasonably spec'd for an entry/mid-level camera.
What I'm mostly puzzled/bummed about is that the design has little to do with function (specifically handling), which was one of the strong points of Pentax so far and definitely one of the arguments that could be used to their advantage to "sell" the brand to miscreants. — "Just hold it!"
Well, not so with that sad excuse for a grip and the overwhelming size of the OK button compared to the function ones (I'm not finding it hard to believe the DPRev guys had a difficult time operating them). As for the LED bling, unnecessary, but if it appeals to the "hip", then so be it (at least it can be disabled).
I don't know, they probably got design tips from Toyota:
Threw in some upcoming seasons' flavour:
And then suddenly remembered they had to make a camera so stuck a mirror box somewhere in the middle.
That said, I hope it works for them.