Originally posted by sunshine7913 Price is $1300, per the news release on the original post of this thread.
Pentax HD Pentax-D FA 24-70mm f/2.8ED SDM WR Lens 21310 B&H
"New Release!
You Pay: $1,296.95"
You're welcome to go find someone else selling it for $1900 and pay that amount though.
And as far as whether Pentax can make their own lenses, they made their own DFA 150-450, and their own DFA*70-200. And as far as naming this lens a * lens, they didn't - and the price reflects that. It's a rebadged Tamron 24-70, at a price almost the same as the Tamron, and the Tamron is optically almost as good as the new Canon 24-70 F2.8 MkII - and lots of Canon/Nikon users are buying the Tamron over their own OEM version.
Originally posted by LFLee "new generation SDM"?
having SDM failed on my DA*16-50, I need something more than saying a "new SDM" to convince me buy anything SDM, or improve your warranty.
seriously, my $200 dollar Osprey backpack have life time warranty with great quality, this $1300 lens have 1 year warranty (with failed record)? need to do better.
It's the new Tamron 24-70 F2.8. The SDM is just a label, the Tamron lens has very quick focusing and their quiet focusing motors have had a good history of reliability. Yes, unfortunately we only get 1 year warranty, but I'll take the lack of a markup on the lens for that price.