Originally posted by RonHendriks1966 The world of youtubers is something special. There is a lot of money involved. Girls promoting lipstick, clothes and shoes. They get paid for to do that. It is different for reviewers for camera gear. They have to earn money on sales made. So you find a link on a site to buy a camera in a certain shop and they get a percentage of that sale. So reviewing a camera that you expect to make sales because it is popular is much more profitable then reviewing some Brand not making sales. The time involved to review a Nikon or Canon camera is the same for the Pentax. So if you experienced to make no sales on a last review......it starts looking like a hobby. Nothing wrong with having a hobby, but maybe not every youtuber that makes camera gear reviews is interested in having a hobby on making Pentax reviews.
I don't think it work like that. You have a review website. You review lot of things. You take care to make new article often and to have news and there should always be something new happening. otherwise you core audience will not come back.
Reviewing some Pentax gear, even if you think nobody will buy it from yourwebsite is no issue. People can go look at the review and finally buy a Nikon. This is as good for you. Or maybe they looked at that Nikon review, at the Pentax review and finally brought the Pentax. Honestly, you don't care. As long they click on ads. You acquire traffic with good content, show ads and make people click on them. If you explain your audience they can have some interresting Pentax deal, honestly it is much more interresting content than saying Canikon is good gear. People don't need you for that.
Part of the thing I think is exaustivity and reputation. To be trusted source of information. Dpreview honestly lost that for many Pentaxian with their recent review of K1 if they didn't before. I think it spread to more people actually that realized that their review were biased and so not be trusted. I am not sure that was a so great move except if you hope to make more traffic and more click from the flame wars...
To me they still decreased their own website value when they did a so obviously biased review. I think at least one their reviewer staff is a fanboy of Nikon and don't like Pentax... But reviewed Pentax anyway. That's counter productive for everybody.