Originally posted by clackers Internet whiners like us are a vocal minority, Zoolander ... sensible corporations ignore outliers in the data. I've been involved in market research, and you discard the guy in the focus group who's loud and dominant.
If this forum or other Pentax forums were irrelevant, then why did Beholder put up a whole bunch of quotes from the forum members who obtain insider information about whats coming from Pentax. If the forum were irrelevant then these two wouldn't bother with the biggest internet forum for Pentax.
The bottom line is that we live in a digital age. As soon as a product is released it gets reviewed by online sources and immediately there be customer feedback. Look at the Canon 5Div debacle. Online its been a flop, and if Canon isn't paying attention to the forums and youtube, then they would be off their rocker.
---------- Post added 09-23-16 at 06:20 PM ----------
Originally posted by beholder3 Only if they are idiots and have no market research skill whatsoever.
Feel free to explain how to tell the noise on a forum from the actual data. They need to split the loud brats from those who buy stuff. Most forums are dominated by handful of loud brats who just happen to have much time to post zillions of claims and complaints but will never ever buy anything.
That is why the do (and have done recently) surveys.
Pentax has their people on this site and they disseminate information about upcoming products - isn't that the premise of this thread. This forum does discuss the things which Pentaxians are after. There was a massive calling from this forum for a full frame camera - I mean you would have to be deaf if you didn't see that outcry for years. So .........The "Loud Brats" kept complaining and complaining and asking Adam and the others to ask Pentax whether they were making a full frame camera.
If Adam organized things and did some surveys periodically, the forum could channel this energy and he could deliver to the Pentax bigwigs what Pentaxians are after in the future interviews.
Primes and AF has been a large issue on this forum and in the youtube reviews, and it appears Pentax is listening and are working on improving those aspects - based on the quotes you yourself have posted.
---------- Post added 09-23-16 at 06:24 PM ----------
Originally posted by beholder3 If you had read a little more in these forums, you'd know what gave them the trigger: Hint - not a forum.
Adam or some other dudes from this forum have interviewed the chiefs at Pentax in the past and have conveyed that Pentax users want a full frame. This IS the Pentax users forum - this is the BEST place to see customer feedback on products. Do you think that Pentax marketing - if it even exists - walks around the streets of Tokyo interviewing complete strangers who may or may not be a camera user. Pentax will talk to its photographers and its customer base.
---------- Post added 09-23-16 at 06:30 PM ----------
Originally posted by beholder3 Hm. The claimed praises don't stop millions of customers running away from them each year. If Pentax was loosing as many customers as Canon and Nikon, it would have been wiped out already three years ago. Canon and Nikon are very, very bad examples.
Now this is just arguing for the sake of arguing.
It is well established that Canikon have listened to its users. This is the cyber age, and camera users congregate in cyber space, and market research can simply sit on their butts in an office and get an idea about the product feedback.
When someone opens a restaurant, the first place they have to keep an eye on is the internet sites where people review and post comments on restaurants. Some folks even go to such an extent as to create fake profiles and post bogus positive comments about their own restaurant.
Dude, this is the cyber age.
---------- Post added 09-23-16 at 06:34 PM ----------
Originally posted by beholder3 "Customer feedback" is something a customer gives to the manufacturer directly. Childish whining on a forum not run by that manufacturer has a lot to do with psychic and social specialties of the posters and does not primarily represent "customer feedback".
Whatever you have written directly to your manufacturers will be listened to.
Forums have other merits and benefits to manufacturers, but new product development market research is not a strength.
I currently work, but If I were to run a business, and a business that could improve its exposure on the internet, I would. If I could take a peek at any forum that discussed my products or services, I would periodically research whether there was positive or negative cyber-chat. People pick up their phones and search for a restaurant and see what others think of it .......its pretty common nowadays.
---------- Post added 09-23-16 at 06:39 PM ----------
Originally posted by totsmuyco For Ricoh, this is where Pentax can get its users' wants and needs to develop products which are much awaited by everyone. This is where they get the feedback to improve future products as multi system users give feedback as to the strengths and weaknesses of Pentax versus other systems. This forum provides much data for marketing and research and development. This forum is live customer feedback.
Yeah you're like me - the glass is half full kinda guy. As opposed to the - glass is half empty ......"ain't nothing going on here in this forum its a waste of time nobody from Pentax cares about Pentax Forums ........except when Pentax Forums goes to photokina or CP+ and interviews the CEO or Vice whatever of product development. Yeah pentax Forums is irrelevant.
---------- Post added 09-23-16 at 06:45 PM ----------
Originally posted by clackers Except there's no evidence they do this - signal/noise ratio is too low for any serious research.
They go to the product reviews - lets say the DA* 16-50mm 2.8 - and look at what people say about the lens. They take a note pad and jot down the users positive comments and negative comments. The main issue with that lens is the SDM which is apparently addressed. Next issue is the purple fringing - quality control.
Note Pad says: Fix the SDM motor. Improve quality control during element manufacturing, and improve testing the final product for defects.
You do not need the super computer "Deep Blue" and a team of programmers to develop an algorithm that scans Pentax forums or other forums to analyse Pentaxians. Just a notepad and pen.
---------- Post added 09-23-16 at 06:51 PM ----------
Originally posted by clackers Well, it's true executives may have little interest or talent in the industry that employs them. But I would want the best guy running a multinational fertilizer company, not an actual farmer.
These execs often may not be taking any pictures themselves, but they have data on Ricoh and their rivals you and I have no access to. :-)
Typically fertilizer companies are engaged in a dialogue with their farmer customers, and deliver products specific to various regions where soils have certain deficiencies. Same thing with crops with new hybrids - they actually collaborate with farmers. If you've ever driven past a corn field sometimes they'll have the specific breeds with signs posted from the manufacturer of the breeds.