Originally posted by mecrox Most of what Rioch bought was a brand name with venerable roots above all in Japan, imho.
A brand name, yes. And fixed assets, including a few factories. And trained personnel, including engineers capable of designing competitive cameras and lenses. And distribution networks and subsidiaries.
And a significant installed user base.
If they started back then, perhaps they'd have a MILC system almost ready to be launched, by now
And no K-1, no D FA* 70-200, no D FA 150-450, no DFA* primes on the roadmap.