Originally posted by monochrome Is making a great camera enough? It doesn't seem to be enough for dSLR's. Given the D810, price is the single most compelling feature. The Pentax signature elements are really just flourishes that we certainly appreciate, but the world doesn't seem to want the package in large numbers.
So a Pentax MILC, with some Pentax sauce and maybe a new mount and a few lenses would likely command every bit as much of the MILC market as a Pentax dSLR does of the reflex market.
This makes it sound like the whole idea of Ricoh being in the camera business at all is futile. It's quite a sad conclusion to come to, but fortunately I don't agree with it.
For a start, I don't think price is driving all that many people to choose the K-1. It's not that much cheaper than Canon or Nikon anyway. It's the combination of features and characteristics that appeal to a certain type of photographer. They might not be headline grabbing, but are thoughtfully implemented. Pentax and Ricoh cameras have always been known for that. That could be applied to a hypothetical Ricoh/Pentax MILC.
While I don't think it is particularly likely to happen any time soon, if Ricoh decided to make a MILC camera, I think they would have plenty to bring to the table by just picking the best combination of existing features from the K-mount cameras, GR and GXR. That would be enough for me, but I imagine they would have some new ideas as well.
Anyway, I think the whole forum's got into a collective funk because not much has come out recently. It's happened several times since I started frequenting this place, and what always happens is a camera comes out, later than expected, and it's fantastic. When I see Ricoh taking their time to release something, I assume it is because what they are working on is really hard to get right, and what comes in the end will be better as a result. There's plenty of precedent for that.