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K-1 II will really need to be able to attract users from other brands. Most current k-1 users will see no need to upgrade.
There are also people like me, who did not buy K-1 yet, but who own an older Pentax camera, but after seeing all the great comments about K-1 now they want one.
In this case I'm a "late-majority" customer. Unlike early adopters, I buy stuff when it really proved itself. I almost never buy the first version of something.
I'm not buying a camera to replace it in 2 years. I've heard K-1 was awesome, so if they just make some minor incremental improvements in K-1 mk II I'd get even preorder one.