Originally posted by JonPB The K-m only just now made sense to me, seeing it with the 40ltd. I can't help but wonder if they wouldn't have been better off designing a DA L 40 for a bundle targeted at second-body buyers rather than the DA L 18-55 for consumers who insist on zooms.
I would think this is because the intended plan for the K-m is to get new people to buy into Pentax, to increase market share. Pentax will not gain any new market share from marketing the K-m as a second body.
I think some enterprising stores in the UK are selling different K-m kits, one of them bundling the K-m with the DA 40.