Originally posted by ProppaT I agree, Pentax needs to step up to 1/250th where Canon is to match the bottom line, but even Canon is faltering next to Nikon. 1/250 is better obviously, but not significantly better than 1/180. Nikon is the only choice for the serious flash photographer, at the moment imo. I think that saying that Pentax needs to step up to the level of Canon and Nikon is a little unfair in this respect, as Canon needs to step up their game nearly as much as Pentax does. Really, it's more of an embarrassment to Canon that they're pushing "pro" gear and they don't even bother to take flash sync seriously.
See, to me, that goes to show you it doesn't matter to most what the characteristics of the camera is. I have to admit, labeling Canikon "stupid" is a bit over-blown, but I haphazardly used that word thinking that their gears are not all that superior but people still bought them in boxes despite its price disadvantages in comparison to Pentax.
I cannot stress this enough. A good advertising and availability/visibility of the products are where it's at. I don't think it makes a whole lot of difference no matter how reasonable and superior your product is. If people don't get to hear about it and actually see it with their own eyes, it is always going to be an uphill battle, no matter which segment of the market you are after.