Originally posted by Damn Brit Did any of you stop to think that maybe he wasn't allowed to mention the brand?
The camera and lens are just the tools.
Exactly...TV shows don't care to have brand names mentioned on their shows as it may be construed by some, as an endorsement for a particular product. In addition the channel may have other camera companies that are advertisers on the channel and I'm sure these advertisers would not appreciate what they may perceive as a free advertisement for a product.
It used to be in TV shows and movies a camera would have the nameplate covered with black electrical tape, say if it was a black bodied camera. The idea was to disguise the brand.
Nowadays you don't see so much of that practice, but then the concept of companies paying for product placement in a TV show or movie is quite common.