Hoya's Plans for the future (Pentax and other items)

Pentax_XTC · 10-30-2009, 09:59 AM

It's the 30th today... anyone heard the news about the profit earnings from Hoya yet?

**Pål Jensen** · 10-30-2009, 10:12 AM

Originally posted by Pentax_XTC

It's the 30th today... anyone heard the news about the profit earnings from Hoya yet?

Yes. Pentax is in profit including the camera division....

Kunzite · 10-30-2009, 10:16 AM

http://www.hoya.co.jp/english/investor/fs20091030_1e.pdf
See page 9. Also note that cost reduction didn't touch the R&D expenses. Hoya is serious about Pentax.

Pentax_XTC · 10-30-2009, 11:02 AM

Now if they can only add to R&D and Marketing while keeping a profit...

jeffkrol · 10-30-2009, 11:58 AM

Originally posted by Pål Jensen

Yes. Pentax is in profit including the camera division....

And going back a 1/2 fiscal year they even made money... 0.5%

Kunzite · 10-30-2009, 12:15 PM

They just recently started to be profitable. Their operating margin, for the last three months (ending in September 2009) is 4.2%.

jeffkrol · 10-30-2009, 04:33 PM

Originally posted by Kunzite

They just recently started to be profitable. Their operating margin, for the last three months (ending in September 2009) is 4.2%.

sorry, just a bit of light sarcasm..
People have to remember that "Pentax" w/ Hoya is really the Pentax group..
R&D may not have decreased as a whole but there is no way for us (in general) to know what part is allocated to what Pentax unit....
18% in the next 21/2 years of ALL of Pentax is the "goal"....
http://www.hoya.co.jp/english/investor/d0h4dj0000000dbq-att/annual_e2008.pdf

As to 2009.... many "losses" were paper I suppose.
Although medical-use endoscopes contributed to profits, the slump in the digital camera business, as well
amortization of goodwill following the merger, resulted in an operating loss for the Pentax business in the fiscal
year under review.
http://www.hoya.co.jp/english/investor/AR2009e_02.pdf

Last edited by jeffkrol; 10-30-2009 at 04:39 PM.

fwbigd · 10-30-2009, 05:12 PM

The annual report says it all. DSLR sales for the Pentax brand were down. That combined with the fact that the K-7 isn't going to attract many people away from the Canon and Nikon brands dosen't paint a bright future for Pentax brand.

**monochrome** · 10-30-2009, 05:18 PM

Originally posted by fwbigd

The annual report says it all. DSLR sales for the Pentax brand were down. That combined with the fact that the K-7 isn't going to attract many people away from the Canon and Nikon brands dosen't paint a bright future for Pentax brand.

Funny you should say that.

For some reason I've been thinking they're turning the corner, rationalizing costs, intoducing exciting products and raising their visibility. I've also been thinking Imaging Systems turned slightly profitable in the most recent quarter.

**Rondec** · 10-30-2009, 05:34 PM

Originally posted by fwbigd

The annual report says it all. DSLR sales for the Pentax brand were down. That combined with the fact that the K-7 isn't going to attract many people away from the Canon and Nikon brands dosen't paint a bright future for Pentax brand.

I think they are in good shape. The kx is going to be a great seller! This is the kind of camera that attracts notice and doesn't have any negatives from a beginner standpoint. I expect the K7 to be a solid performer -- mainly starting toward the end of the year. What I have realized is that few Pentaxians are willing to buy at the top end of the price scale and wait until the price begins to drop to jump on a new product. It was that way with the K20 and it will be that way with the K7. When the K7 hits 950 US dollars, there will be plenty of people interested in buying it.

On the subject of people moving from Canon/Nikon, I haven't seen many, but I have seen an awful lot picking up one for a second "fun" camera.

**Pål Jensen** · 10-30-2009, 05:58 PM

Originally posted by fwbigd

The annual report says it all. DSLR sales for the Pentax brand were down. .

I think it says digital cameras are down; not DSLR's. Pentax have been shrinking their P&S line as planned.

**Pål Jensen** · 10-30-2009, 06:00 PM

Originally posted by fwbigd

That combined with the fact that the K-7 isn't going to attract many people away from the Canon and Nikon brands dosen't paint a bright future for Pentax brand.

The K-7 sells very well. It is the Pentax the last 20 years that attracts more users from other brands than any other. The colorful K-x will do the same.

MikePerham · 10-31-2009, 09:06 AM

Originally posted by fwbigd

The annual report says it all. DSLR sales for the Pentax brand were down. That combined with the fact that the K-7 isn't going to attract many people away from the Canon and Nikon brands dosen't paint a bright future for Pentax brand.

Sales were down compared to the same period last year, however, profits were up, in fact the camera division made a profit, and that augers well for Pentax when the economy starts to get going again.

fwbigd · 10-31-2009, 10:35 AM

Originally posted by MikePerham

Sales were down compared to the same period last year, however, profits were up, in fact the camera division made a profit, and that augers well for Pentax when the economy starts to get going again.

Here is a direct quote for Hoyo's annual report about Pentax and it say they lost money; "Pentax
Pentax posted net sales of ¥122,190 million and an operating loss of ¥11,572 million. Although megapixel imaging capable endoscope systems performed well, overall medical endoscope sales were down due to the effects of foreign currency movements. In digital cameras, both SLR and compact camera sales dropped as a result of drastically lower demand and intensifying price competition.
Although medical-use endoscopes contributed to profits, the slump in the digital camera business, as well amortization of goodwill following the merger, resulted in an operating loss for the Pentax business in the fiscal year under review. "

In other words the camera division of Pentax sucked the profit right out of the entire Pentax group!

**Pål Jensen** · 10-31-2009, 12:20 PM

Originally posted by fwbigd

Here is a direct quote for Hoyo's annual report about Pentax and it say they lost money; "Pentax
Pentax posted net sales of ¥122,190 million and an operating loss of ¥11,572 million. Although megapixel imaging capable endoscope systems performed well, overall medical endoscope sales were down due to the effects of foreign currency movements. In digital cameras, both SLR and compact camera sales dropped as a result of drastically lower demand and intensifying price competition.
Although medical-use endoscopes contributed to profits, the slump in the digital camera business, as well amortization of goodwill following the merger, resulted in an operating loss for the Pentax business in the fiscal year under review. "

In other words the camera division of Pentax sucked the profit right out of the entire Pentax group!

Thats last year (or older for all I know).
We are talking about recent figures.....

10-30-2009, 05:18 PM	#54
monochrome Loyal Site Supporter Join Date: Mar 2008 Location: Working From Home Photos: Gallery \| Albums Posts: 26,276	Originally posted by fwbigd The annual report says it all. DSLR sales for the Pentax brand were down. That combined with the fact that the K-7 isn't going to attract many people away from the Canon and Nikon brands dosen't paint a bright future for Pentax brand. Funny you should say that. For some reason I've been thinking they're turning the corner, rationalizing costs, intoducing exciting products and raising their visibility. I've also been thinking Imaging Systems turned slightly profitable in the most recent quarter. Last edited by monochrome; 10-31-2009 at 09:13 AM.

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10-30-2009, 09:59 AM	#46
Pentax_XTC Veteran Member Join Date: Jan 2008 Location: Duluth, GA Posts: 365	It's the 30th today... anyone heard the news about the profit earnings from Hoya yet?

10-30-2009, 10:12 AM	#47
Pål Jensen Site Supporter Join Date: Dec 2007 Location: Norway Photos: Albums Posts: 4,371	Originally posted by Pentax_XTC It's the 30th today... anyone heard the news about the profit earnings from Hoya yet? Yes. Pentax is in profit including the camera division....

10-30-2009, 10:16 AM	#48
Kunzite Pentaxian Join Date: Apr 2007 Location: Romania Posts: 15,132	http://www.hoya.co.jp/english/investor/fs20091030_1e.pdf See page 9. Also note that cost reduction didn't touch the R&D expenses. Hoya is serious about Pentax.

10-30-2009, 11:02 AM	#49
Pentax_XTC Veteran Member Join Date: Jan 2008 Location: Duluth, GA Posts: 365	Now if they can only add to R&D and Marketing while keeping a profit...

10-30-2009, 11:58 AM	#50
jeffkrol Veteran Member Join Date: Sep 2006 Location: Wisconsin USA Photos: Gallery Posts: 8,434	Originally posted by Pål Jensen Yes. Pentax is in profit including the camera division.... And going back a 1/2 fiscal year they even made money... 0.5%

10-30-2009, 12:15 PM	#51
Kunzite Pentaxian Join Date: Apr 2007 Location: Romania Posts: 15,132	They just recently started to be profitable. Their operating margin, for the last three months (ending in September 2009) is 4.2%.

10-30-2009, 04:33 PM	#52
jeffkrol Veteran Member Join Date: Sep 2006 Location: Wisconsin USA Photos: Gallery Posts: 8,434	Originally posted by Kunzite They just recently started to be profitable. Their operating margin, for the last three months (ending in September 2009) is 4.2%. sorry, just a bit of light sarcasm.. People have to remember that "Pentax" w/ Hoya is really the Pentax group.. R&D may not have decreased as a whole but there is no way for us (in general) to know what part is allocated to what Pentax unit.... 18% in the next 21/2 years of ALL of Pentax is the "goal".... http://www.hoya.co.jp/english/investor/d0h4dj0000000dbq-att/annual_e2008.pdf As to 2009.... many "losses" were paper I suppose. Although medical-use endoscopes contributed to profits, the slump in the digital camera business, as well amortization of goodwill following the merger, resulted in an operating loss for the Pentax business in the fiscal year under review. http://www.hoya.co.jp/english/investor/AR2009e_02.pdf Last edited by jeffkrol; 10-30-2009 at 04:39 PM.

10-30-2009, 05:12 PM	#53
fwbigd Veteran Member Join Date: Jun 2007 Location: Fort Worth TX Posts: 339	The annual report says it all. DSLR sales for the Pentax brand were down. That combined with the fact that the K-7 isn't going to attract many people away from the Canon and Nikon brands dosen't paint a bright future for Pentax brand.

10-30-2009, 05:34 PM	#55
Rondec Loyal Site Supporter Join Date: Mar 2009 Location: Gladys, Virginia Photos: Gallery Posts: 27,653	Originally posted by fwbigd The annual report says it all. DSLR sales for the Pentax brand were down. That combined with the fact that the K-7 isn't going to attract many people away from the Canon and Nikon brands dosen't paint a bright future for Pentax brand. I think they are in good shape. The kx is going to be a great seller! This is the kind of camera that attracts notice and doesn't have any negatives from a beginner standpoint. I expect the K7 to be a solid performer -- mainly starting toward the end of the year. What I have realized is that few Pentaxians are willing to buy at the top end of the price scale and wait until the price begins to drop to jump on a new product. It was that way with the K20 and it will be that way with the K7. When the K7 hits 950 US dollars, there will be plenty of people interested in buying it. On the subject of people moving from Canon/Nikon, I haven't seen many, but I have seen an awful lot picking up one for a second "fun" camera.

10-30-2009, 05:58 PM	#56
Pål Jensen Site Supporter Join Date: Dec 2007 Location: Norway Photos: Albums Posts: 4,371	Originally posted by fwbigd The annual report says it all. DSLR sales for the Pentax brand were down. . I think it says digital cameras are down; not DSLR's. Pentax have been shrinking their P&S line as planned.

10-30-2009, 06:00 PM	#57
Pål Jensen Site Supporter Join Date: Dec 2007 Location: Norway Photos: Albums Posts: 4,371	Originally posted by fwbigd That combined with the fact that the K-7 isn't going to attract many people away from the Canon and Nikon brands dosen't paint a bright future for Pentax brand. The K-7 sells very well. It is the Pentax the last 20 years that attracts more users from other brands than any other. The colorful K-x will do the same.

10-31-2009, 09:06 AM	#58
MikePerham Veteran Member Join Date: May 2007 Location: Prince George, BC Canada Photos: Gallery \| Albums Posts: 642	Originally posted by fwbigd The annual report says it all. DSLR sales for the Pentax brand were down. That combined with the fact that the K-7 isn't going to attract many people away from the Canon and Nikon brands dosen't paint a bright future for Pentax brand. Sales were down compared to the same period last year, however, profits were up, in fact the camera division made a profit, and that augers well for Pentax when the economy starts to get going again.

10-31-2009, 10:35 AM	#59
fwbigd Veteran Member Join Date: Jun 2007 Location: Fort Worth TX Posts: 339	Originally posted by MikePerham Sales were down compared to the same period last year, however, profits were up, in fact the camera division made a profit, and that augers well for Pentax when the economy starts to get going again. Here is a direct quote for Hoyo's annual report about Pentax and it say they lost money; "Pentax Pentax posted net sales of ¥122,190 million and an operating loss of ¥11,572 million. Although megapixel imaging capable endoscope systems performed well, overall medical endoscope sales were down due to the effects of foreign currency movements. In digital cameras, both SLR and compact camera sales dropped as a result of drastically lower demand and intensifying price competition. Although medical-use endoscopes contributed to profits, the slump in the digital camera business, as well amortization of goodwill following the merger, resulted in an operating loss for the Pentax business in the fiscal year under review. " In other words the camera division of Pentax sucked the profit right out of the entire Pentax group!

10-31-2009, 12:20 PM	#60
Pål Jensen Site Supporter Join Date: Dec 2007 Location: Norway Photos: Albums Posts: 4,371	Originally posted by fwbigd Here is a direct quote for Hoyo's annual report about Pentax and it say they lost money; "Pentax Pentax posted net sales of ¥122,190 million and an operating loss of ¥11,572 million. Although megapixel imaging capable endoscope systems performed well, overall medical endoscope sales were down due to the effects of foreign currency movements. In digital cameras, both SLR and compact camera sales dropped as a result of drastically lower demand and intensifying price competition. Although medical-use endoscopes contributed to profits, the slump in the digital camera business, as well amortization of goodwill following the merger, resulted in an operating loss for the Pentax business in the fiscal year under review. " In other words the camera division of Pentax sucked the profit right out of the entire Pentax group! Thats last year (or older for all I know). We are talking about recent figures.....