Originally posted by MikePerham Well, if Pentax can sell the 645D at close to the same price as the big boys top of the line FF models, I think it will sell well. A MF sensor of the size being suggested will offer better IQ than FF and there are a ton of 645D lenses out there. Time will tell, but I suspect that a 645D could make some inroads into both studio and outdoor (nature/landscape as opposed to wildlife) photography markets, including wedding and fashion photography.
Yes, if the camera would be that cheap - but that is more as doubtful. Pentax has a record of inventing nice digital cameras, which then disappeared silently (MZ-D and several incarnations of the 645D), because they were too expensive too produce.
One would assume, that Pentax was aware of the app. 4000 USD price tag of the Philips FF sensor, when they showed the MZ-D. Nevertheless they announced the camera, showed prototypes and then withdraw, because they realized the sensor was way too expensive for the Pentax clientele. Hey, the price for the sensor was well-known to anyone, how can they realize that only after they already had done the development?
MF sensors are much more expensive, than FF sensors today and the processing power needs to be considerably higher, not due to Megapixels, but due to colour depth. Pentax processors are already slow, how slow can it get with a 645D? Or do they invest in the development of much faster processing units and into a much more expensive sensor, but keep a DSLR price tag? And still, even then, they need to make a healthy profit with every single camera body!
I can only believe in such miracles, when I see the price on the dealer's shelves.
If Pentax was able to produce such miracles, we would already have a FF Pentax body for a K7 price. But I am happy to be wrong and would then really contemplate a 645D. And, by the way, I am not trying to bash Pentax. Everybody knows the problems and incompetencies this manufacturer demonstrated over and over again. I just think, that a high-end camera for a low-end price is only wishful thinking.
Ben